Enter Your TikTok Metrics
Engagement Rate = ((Likes + Comments + Shares) / Views or Followers) x 100
What is a good engagement rate for TikTok?
TikTok engagement is usually higher than other platforms, so 3% to 9% is commonly seen as average.
If your videos are consistently above 9%, your content is performing at an excellent level.
Track by both views and followers to understand whether your content performs well with new viewers and existing audience.