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webwire.com /1 month ago

Adring and Innovid Optimize SupermarchÃ¯Â¿Â½s Match's Drive-to-Store Campaigns Through Creative Automation

Innovid, the independent software platform for advertising creation, delivery, measurement, and optimization, has deployed—in collaboration with Adring and Stretchly—a drive-to-sto...

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prweb.com /1 month ago

Topsort Integrates Google Ad Manager to Maximize Retail Media Revenue from Every Impression

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adweek.com /4 weeks ago

The Trade Desk Is Selling Onsite Retail Media Ads for Dollar General

The adtech firm’s offerings compete with Criteo.

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unity.com /1 month ago

Advertise across EEA with confidence: Unity becomes one of the first in-game ad networks to join IAB Europe's Transparen...

We’re excited to announce that Unity is now an approved participant in IAB Europe’s Transparency & Consent Framework (TCF), the industry-standard solution for compliant, transp...

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campaignlive.co.uk /3 weeks ago

ChatGPT Ads to launch in UK

An upcoming expansion of the ongoing pilot will make the ad format available to UK advertisers for the first time.

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digitalprintermag.co.uk /1 month ago

Web2Lead Testing

Advertise with us Digital Printer offers a range of print and online advertising opportunities as well as sponsorship of our awards and events. Readership is predominantly made up...

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medium.com /4 weeks ago

Podvertise.fm - podcast advertising marketplace & aggregator

Podvertise.fm positions itself at the intersection of discovery, data aggregation, and marketplace execution in the podcast advertising…Continue reading on Brandvertisor Â»

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qchron.com /3 weeks ago

How a Unified Monetization Solution Is Driving eCPM and Revenue Growth for Casual Games Worldwide

SINGAPORE, May 8, 2026 /PRNewswire/ -- Casual, hyper-casual, and hybrid-casual games have become dominant categories in the global mobile market, making in-app advertising (IAA) a...

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adexchanger.com /1 month ago

Unity And Index Exchange Unite Behind Gaming Data In Non-Gaming Channels

The ability for advertisers to target ads to gamers while they’re playing games is one thing. But reaching those players across CTV, mobile and the web, in addition to when they’re...

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pocketgamer.biz /2 weeks ago

Mistplay launches Audience Network for rewarded advertising following acquisitions

Mistplay has launched a new rewarded advertising platform named the Mistplay Audience Network to expand its offerings across the mobile ecosystem. The company said the network co...

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martechseries.com /1 month ago

JWX and StackAdapt Partner To Give Advertisers Access to Consumer and Content Signals for Ad Targeting

Advertisers gain access to JWX’s 21+ billion monthly signals for advertising across premium environments JWX, the technology company connecting premium content, engaged consumers,...

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prweb.com /2 weeks ago

Global adtech player GumGum expands into France with its innovative Mindset Graphâ„¢ technology

The company aims to expand in France with an offering powered by its proprietary technology, the Mindset Graph. This innovative approach, based on understanding consumer mindset, e...

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martechseries.com /1 month ago

Enghouse Networks and INVIDI Technologies Partner to Expand Addressable TV Advertising Across IP Video Environments

New integration enables targeted advertising and scalable monetization across IP inventory Enghouse Networks, a global provider of telecommunications and media solutions, and INVID...

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1888pressrelease.com /1 month ago

Indian Founder Vishal R. Jariwala Rebuilds $600 Billion AdTech Industry with AI-Native Operating System; Covered by 10 I...

Adsnex, founded by Vishal R. Jariwala, launches an AI-Native Advertising OS targeting the $600 billion AdTech industry. The platform unifies ad operations, campaign management, and...

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pocketgamer.biz /4 days ago

Mobile game ad monetisation: What you need to know

This is the second part in a series from Aurion11 CEO and Co-founder Igor Lautar. Gain into ad monetisation at one of our many worldwide Pocket Gamer Connects conferences, such as ...

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martechseries.com /1 month ago

Topsort Integrates Google Ad Manager to Maximize Retail Media Revenue from Every Impression

New Google Ad Manager integration increases advertiser demand for marketplace ad inventory Topsort, an AI-native, auction-based retail media infrastructure company powering marketp...

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martechseries.com /1 month ago

PubMatic’s AgenticOS Accelerates Globally as Agentic Campaigns Unlock Efficiency and Performance

Brkthru joins as a strategic partner; Campaigns deliver significantly more working media and operational efficiencies PubMatic announced accelerating global adoption of its Agentic...

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martechseries.com /1 month ago

PubMatic’s AgenticOS Accelerates Globally as Agentic Campaigns Unlock Efficiency and Performance

Brkthru joins as a strategic partner; Campaigns deliver significantly more working media and operational efficiencies PubMatic announced accelerating global adoption of its Agentic...

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adexchanger.com /1 month ago

Trusted Media Brands Gets An AI Assist To Sell Cross-Platform Audiences

For all the advancements in programmatic ad tech, buyers’ expectations haven’t changed much: They still want a single, coherent view of reach and performance. But for publishers,...

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qchron.com /1 month ago

The Trade Desk Powers Open Internet Growth with DramaBox Short Drama Partnership

Unlocking New Open Internet Content Environments for Global Advertisers

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ascii.jp /1 month ago

アフィリエイトの不透明な非承認を終わらせる。意思決定の証跡インフラ「VOICE」、広告費防衛・最適化モジュールを提供開始。

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webwire.com /1 month ago

Hearst Launches “Hearst News,” a Proprietary National Programmatic Advertising Network Leveraging Hearst's Newspaper &am...

Hearst announced the launch of “Hearst News,” a fully unified, owned-and-operated programmatic network that brings together the digital scale of Hearst's 30 daily and 50 weekly new...

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pocketgamer.biz /4 days ago

TyrAds announces exclusive strategic partnership with Nordeus

TyrAds, a global leader in mobile growth and monetisation solutions, is proud to announce an exclusive partnership with Nordeus, the award-winning developer behind the world’s most...

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runet.news /2 weeks ago

VK Реклама переходит на инфраструктуру единой Discovery-платформы

VK Реклама переходит на инфраструктуру единой Discovery-платформы Технологии VK Рекламы разворачиваются на Discovery-платформе — едином решении VK для рекомендательных систем, поис...

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