Latest updates for Applovin

Fresh curated links around AppLovin are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • AppLovin Wants To Persuade The World That Its Ad Platform Is The Real Deal
  • AppLovin’s Play To Reach Non-Gaming Advertisers
  • AppLovin Asks For Patience As It Grows Its Ecommerce And Consumer Ads Business

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Fresh articles and ideas

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adexchanger.com /4 weeks ago

AppLovin Wants To Persuade The World That Its Ad Platform Is The Real Deal

AppLovin has been on a wild ride for the past couple of years. Its shares traded at around $80 in 2024, reached $720 in late 2025 and now trade at $340. In that short time, AppLovi...

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adexchanger.com /3 weeks ago

AppLovin’s Play To Reach Non-Gaming Advertisers

Gaming apps are filled with ads for more gaming apps. Why not other advertisers? We go inside AppLovin’s play to bring non-gaming advertisers into the fold. The post AppLovin’s Pla...

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adexchanger.com /1 month ago

AppLovin Asks For Patience As It Grows Its Ecommerce And Consumer Ads Business

AppLovin made $1.9 billion in Q2, almost $1.3 billion of which was recorded as net income, the company reported in its quarterly earnings on Wednesday. Both the total revenue and p...

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seekingalpha.com /1 month ago

AppLovin: The Growth Math Does Not Add Up

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fool.com /1 week ago

AppLovin vs. Meta Platforms: Analyzing Quarterly Revenue Trajectories Between These High-Growth Digital Media Companies

AppLovin's revenue is expanding at double-digit rates while Meta sustains massive scale; the real question is whether the growth gap will persist.

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techmeme.com /1 month ago

AppLovin reports Q2 revenue up 53% YoY to $1.92B, below $1.94B est., and forecasts Q3 revenue within estimates; APP drop...

Kelly Cloonan / Wall Street Journal: AppLovin reports Q2 revenue up 53% YoY to $1.92B, below $1.94B est., and forecasts Q3 revenue within estimates; APP drops 16% after hours  —  T...

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seekingalpha.com /4 weeks ago

AppLovin: I Am Buying The Q2 Stock Plunge

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seekingalpha.com /1 month ago

AppLovin: Amazing Buying Opportunity On The Recent Selling Frenzy

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adexchanger.com /4 weeks ago

Liftoff’s Message For Investors During Its First Earnings Call: We’re Not Just A Gaming Company

Mobile app marketing and performance platform Liftoff hosted its first-ever earnings call as a public company on Wednesday evening, and CEO Jeremy Bondy kicked things off with a re...

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fool.com /3 days ago

AppLovin vs. Reddit: What Quarterly Revenue Growth Patterns Tell Investors About These Media Companies

AppLovin's revenue has nearly tripled since Q3 2024, while Reddit's has more than doubled — but their growth trajectories tell different stories about sustainability.

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adweek.com /1 month ago

Grubhub and 40 Other Brands Test In-App Measurement in ChatGPT Ads

Brands are getting visibility into installs, in-app purchases, and subscriptions on their ChatGPT ads via AppsFlyer

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adexchanger.com /1 day ago

Cable News Bundling Hits The App Store; Grindr’s Turn On The Data Sales Hot Seat

What Now? Cable network MS NOW, previously MSNBC, launched a subscription app this week at $7.99 per month or $79.99 annually. News media has struggled to find its place in the mob...

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newswire.com /4 weeks ago

APEX Mobile Media's Gaming Division, AGN, Partners with Duolingo to Give Canadian Advertisers Access to One of the World...

AGN will represent Duolingo Ads in Canada, giving brands access to more than 2.5 million monthly active users on the world’s leading mobile learning platform.

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techcrunch.com /4 weeks ago

Block Blast! goes ad-free on Apple Arcade

Block Blast!, the most downloaded mobile game of 2025, is coming to Apple Arcade in September, where it will be ad-free.

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martechseries.com /2 weeks ago

As Ad Tracking Collapsed, the #1 Shopping App Built an AI Marketing Platform

As third-party tracking disappeared, Checkmate built a profitable AI marketing business on its own shopper data. 700+ brands were already using it. Checkmate, the consumer shopping...

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pocketgamer.biz /2 weeks ago

AppsFlyer secures $400m credit line from Bank Leumi

AppsFlyer has secured a $400 million credit line from Bank Leumi to provide the company with additional financing following a June transaction that valued it at $2.7 billion. As r...

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pocketgamer.biz /2 weeks ago

Stop optimising user acquisition and monetisation in isolation

David Ruggiero, business development director, Europe with BIGO Ads, explains why developers need to look at the entire player journey as one connected growth model, rather than op...

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cnet.com /1 month ago

Instagram and Facebook Ads for AI ‘Nudify’ Apps Tied to Meta Ad Partner in China

GatherOne is one of Meta’s 11 advertising partners in China.

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martechseries.com /1 month ago

Universal Ads Brings Audience and Mobile Measurement Partners to Premium TV

New Audience partners Klaviyo, LiveRamp, and TransUnion, plus Mobile Measurement Partners Adjust, AppsFlyer, Branch, Kochava, and Singular, help advertisers activate the customer s...

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macdailynews.com /3 weeks ago

Meta ran ads for AI app promising to ‘Nudify’ female politicians; Apple pulls it from App Store

Meta recently ran advertisements on its platforms for an AI tool that encouraged users to generate nonconsensual intimate images and… The post Meta ran ads for AI app promising to...

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pocketgamer.biz /1 month ago

ToBid: Helping global mobile games unlock growth opportunities in China

As one of the world's largest mobile internet markets, China offers a massive user base, a mature mobile gaming ecosystem, and a well-established monetisation landscape. From ad mo...

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campaignlive.co.uk /1 week ago

X announces global launch of Lead Gen Ads

Advertisers can now capture qualified leads directly in-feed without sending users off-platform.

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adexchanger.com /3 weeks ago

Thinking Outside The Chumbox; Divine Inspiration

Outta The Box Back in the long, long ago – as in, 2017 – Apple News made a tentative step into programmatic territory via an ad sales partnership with NBCUniversal. The arrangement...

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martechseries.com /14 hours ago

Base44 Integrates Native Google Ads Campaign Management for App Builders

The Base44 marketing tools now span discovery, promotion, and acquisition, providing builders access to create a live Google Ads Performance Max campaign directly from the Base44 c...

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Sources covering Applovin

feeds2.feedburner.com

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seekingalpha.com

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campaignlive.co.uk

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macdailynews.com

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martechseries.com

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seekingalpha.com

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