Latest updates for Ad Tech Industry News

Fresh curated links around Ad Tech Industry News are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Bridging The World Of TV And Ad Tech
  • Ad Tech Will Keep Being Used In Ways We Never Intended Unless The Industry Does Something About It
  • A Bon Viant; The End Of Indie Middleware

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adexchanger.com /2 weeks ago

Bridging The World Of TV And Ad Tech

Senior editors Victoria McNally and Alyssa Boyle chat about why ad tech insiders should learn more about the larger TV media industry (via our sister brand Cynopsis!), and what’s n...

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adexchanger.com /2 weeks ago

Ad Tech Will Keep Being Used In Ways We Never Intended Unless The Industry Does Something About It

When news broke that ICE had issued a request for information asking how ad tech providers could support its investigations, the industry reacted with alarm. Executives like Brian...

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adexchanger.com /4 weeks ago

A Bon Viant; The End Of Indie Middleware

Viant is outpacing the market; Is neutrality even possible anymore?; and Time is influencing chatbots. The post A Bon Viant; The End Of Indie Middleware appeared first on AdExchan...

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adweek.com /1 month ago

Teads Sues Google, Claiming Some Disputed Ad Practices Were Never Really Retired

Teads is the fifth major SSP to sue Google in the last year over claims that its anti-competitive ads practices hampered competition.

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martechseries.com /1 week ago

The Trade Desk Introduces Kokai Zuma, the Latest Release of Kokai

New release brings agentic AI, simplified measurement and a more intuitive user experience to The Trade Desk’s Kokai platform Users will be able to prioritize campaign outcomes and...

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adexchanger.com /1 month ago

A New Code For Countering Ad Fraud; The GLP-1 Food Market Correction

You’ll Pay For This Ofcom, the British communications regulator, published a report earlier this month on best practices for countering platform ad fraud and threats to account int...

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adweek.com /1 month ago

Uber’s Top Ad Exec Kristi Argyilan Joins The Trade Desk as Chief Commercial Officer

The Trade Desk has appointed Kristi Argyilan as its new chief commercial officer. Argyilan, an advertising and commerce industry veteran, joins the popular demand-side platform fro...

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adweek.com /2 weeks ago

EXCLUSIVE: Leaked Deck Outlines The Trade Desk’s Agentic Plans for H2 2026

The push comes as The Trade Desk and its rivals race to determine how AI agents will reshape the way advertisers plan, buy and optimize media.

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adexchanger.com /1 week ago

The Trade Desk’s Zuma Update Adds A Host Of AI-Powered Easy Buttons To Its Kokai Platform

The Trade Desk’s Kokai launch in 2023 was the DSP’s most dramatic overhaul of its buying interface to date. Now, Kokai is getting its biggest update in three years, TTD announced o...

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martechseries.com /1 month ago

MediaRadar Builds Toward a More Connected Advertising Ecosystem with Expanded VideoAmp Integration

MediaRadar integrates VideoAmp viewership data into its ad intelligence platform to help brands, agencies and publishers better understand advertising value, share of voice and com...

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adexchanger.com /1 month ago

Time Tries Monetizing Bot Traffic; The FTC Sues Hims & Hers For Sensitive Data Sharing

Serves You Right The ad industry has found a new audience to bombard with ads: AI bots. Time recently began serving ads to bots in an attempt to monetize its growing bot traffic. T...

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adexchanger.com /6 days ago

CartographAI Launched To Help Advertisers Pick The Right Tech Vendors. Now, It’s Helping Vendors Market Themselves, Too

With so many ad tech vendors to choose from, where should brands and agencies begin? CartographAI, a new startup from two buy-side veterans, wants to help advertisers pick the righ...

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adweek.com /2 weeks ago

EXCLUSIVE: The Trade Desk’s Top Engineering Exec Departs After More Than 12 Years 

Aravind Chandrasekharan is the latest exec to exit in a year of leadership turnover at the adtech company

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adexchanger.com /1 month ago

Meta’s Slop Problem; What’s A Media Buyer To Do?

In AI We Trust … ? Early AI image generators drew consumer backlash for obvious mistakes, such as spitting out garbled text or people with three nostrils. Turns out today’s AI crea...

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campaignlive.co.uk /1 month ago

Teads sues Google over unfair ad practices

Teads joins a growing wave of ad tech rivals taking legal action over alleged manipulation and market dominance.

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martechseries.com /1 month ago

PubMatic Launches Governance Architecture for Agentic Advertising on AgenticOS

Rise, a Quad Agency, among first to pilot PubMatic’s new governance architecture for agentic advertising which gives buyers verifiable control and a complete audit trail — from pla...

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adexchanger.com /2 weeks ago

Ad Tech Without Profit; What’s With The MaxxMaxxing?

Say hello to the Charity Action Network; marketers are maxxing like everyone else; and Discord is trying to gamify its ads. The post Ad Tech Without Profit; What’s With The MaxxMax...

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adexchanger.com /1 month ago

Standing On Principal; Google Ads Gets A Security Update

Principal Principles Who bears the brunt of AI costs? The advertising industry hasn’t settled on an answer yet, but many agency holding companies are striking a compromise with cli...

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martechseries.com /1 month ago

AdPlayer.Pro Video Ad Tech Provider Reports Q2 2026 Results

AdPlayer.Pro reports key product updates and partnership milestones achieved in Q2 2026, along with plans for further development ahead. AdPlayer.Pro, a global provider of SaaS dig...

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prweb.com /2 weeks ago

WunderKIND Ads Integrates with Amazon Publisher Services, Expanding Access to Premium Inventory

Publishers unlock new demand while advertisers gain seamless access to high-impact, performance-driven formats NEW YORK, Aug. 19, 2026 /PRNewswire-PRWeb/ -- WunderKIND Ads, the lea...

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adweek.com /6 days ago

Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected

Google won't be forced to spin off its ad exchange or publisher ad server, but industry leaders are split on whether the court’s behavioral remedies will actually restore competiti...

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martechseries.com /1 month ago

Brandtech’s Jellyfish Launches AI Ads Optimisation in Share of Model™

New Capabilities Bring Together Google PMax, ChatGPT, TikTok, DV360, YouTube & Reddit Through an Always-On Strategy Assistant Jellyfish, a global digital marketing leader withi...

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adexchanger.com /1 month ago

Barely Scraping The Surface; BMW Did What Now?

People Inc. holds the line on ad revenue as quality inventory gets harder to find in a sea of AI slop. Plus: BMW is running a first-of-its-kind campaign featuring in-car Spider-Man...

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martechseries.com /4 weeks ago

IAB Tech Lab Announces Privacy Standards Portfolio Updates to Strengthen Privacy Compliance Across the Digital Advertisi...

Updates Advance Interoperability and Help Address Regulatory Requirements; Available for Public Comment Until September 11, 2026 IAB Tech Lab, the global digital advertising techni...

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feeds2.feedburner.com

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campaignlive.co.uk

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martechseries.com

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adweek.com

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prweb.com

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