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Hootsuite is a social media management tool. It helps you to plan your posts on social networks. Additionally, it offers you a content calendar that helps you in scheduling a large number of messages at once. Moreover, Hootsuite provides a chrome extension to schedule posts as you surf the web. In this way, it saves your time by uploading and scheduling posts on social networks.

SocialReports allows you to publish your posts at the moment or schedule them for later and even repeat them. It also lets you choose a specific type of audience to target for each post.


Hootsuite has another feature named Respond. Here you can reply to comments and posts. During this, you can also filter out conversations through hashtags and keywords. You can also listen to people what they are saying about your competitors and brands. It also allows you to create an organized custom stream.

SocialReport enables you to respond to messages, comments, reviews, manage tasks and view engagements from one inbox. You can also add filters to the inbox to ease up the load.


Team-Collaboration is another unique feature of Hootsuite. It helps you to collaborate with your team with a secure permission level. You can manage social media accounts without the fear of passwords leaking. It also allows you to create permission levels for the team members. Based on these levels, you can assign different tasks to appropriate members. You can give access to every team member to a shared library as well, which improves your work. Thus, it automatically helps to increase your efficiency and response time.

SocialReport helps you collaborate with an unlimited number of team members. You can grant them customized access and permissions. You can also receive their performance reports.


A very important feature that helps to improve the social media impact is Reports. If we talk about Hootsuite, it also has a reporting feature. It helps you to create reports that show your social media analytics and enables you to overview them where you can observe and get a clear understanding of social media performance. These custom reports also state your team performance i.e. how long your team takes to resolve customer’s issues across all the channels. Furthermore, Hootsuite has external integrations to find deep and fresh insights about your social media.

SocialReport provides you with daily and weekly reports of your social media performance, which can be downloaded or exported to MS Excel or Google Drive. You can easily compare content engagement by viewing the analytics covering almost every aspect of your social media posts.


SocialReport enables you to track wanted hashtags, keywords and influencers contributing to a specific trend.


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