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Hootsuite is a social media management tool. It helps you to plan your posts on social networks. Additionally, it offers you a content calendar that helps you in scheduling a large number of messages at once. Moreover, Hootsuite provides a chrome extension to schedule posts as you surf the web. In this way, it saves your time by uploading and scheduling posts on social networks.

With Social Elephants, you can create drafts of posts, send them to your clients for review, and schedule them to be published in future on your social networks. You can tag the content to group them according to your interest.


Hootsuite has another feature named Respond. Here you can reply to comments and posts. During this, you can also filter out conversations through hashtags and keywords. You can also listen to people what they are saying about your competitors and brands. It also allows you to create an organized custom stream.


Team-Collaboration is another unique feature of Hootsuite. It helps you to collaborate with your team with a secure permission level. You can manage social media accounts without the fear of passwords leaking. It also allows you to create permission levels for the team members. Based on these levels, you can assign different tasks to appropriate members. You can give access to every team member to a shared library as well, which improves your work. Thus, it automatically helps to increase your efficiency and response time.


A very important feature that helps to improve the social media impact is Reports. If we talk about Hootsuite, it also has a reporting feature. It helps you to create reports that show your social media analytics and enables you to overview them where you can observe and get a clear understanding of social media performance. These custom reports also state your team performance i.e. how long your team takes to resolve customer’s issues across all the channels. Furthermore, Hootsuite has external integrations to find deep and fresh insights about your social media.

Social Elephants provides you deep analysis of the audience activity on your channels. It allows you to collect the data visually by presenting interactive graphs depicting the stats. It also helps you examine your community, recognise the most active followers, and explore their interests.


Social Elephants lets you observe trending topics and conversations discussing relevant keywords and hashtags. You can analyze their impact on the topic and even follow related external links.


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