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Teams/Brands
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Gain allows you to create, preview, approve and schedule an unlimited number of various types of content, such as text, blog posts, presentations, media kits, images, and videos, for up to six months prior. The scheduling calendar additionally facilitates you to label important dates, categorize similar content, and keep your campaigns organized. You can import the content from other applications like Photoshop, Illustrator, PDFs, Word, Excel, as well as such as Google Drive, and Dropbox, etc. It also allows you to view how your content will look like after it is posted. You can reuse multiple posts that performed well in the past by scheduling them to be published again. Furthermore, it allows you to set an approval workflow for the scheduled posts and automatically notifies each of those selected people to review your drafts.

Hootsuite is a social media management tool. It helps you to plan your posts on social networks. Additionally, it offers you a content calendar that helps you in scheduling a large number of messages at once. Moreover, Hootsuite provides a chrome extension to schedule posts as you surf the web. In this way, it saves your time by uploading and scheduling posts on social networks.


Hootsuite has another feature named Respond. Here you can reply to comments and posts. During this, you can also filter out conversations through hashtags and keywords. You can also listen to people what they are saying about your competitors and brands. It also allows you to create an organized custom stream.


Gain lets you collaborate with your team to manage and organize your content. You can assign tasks and grant them permissions according to their roles. It also allows you to discuss plans, share feedback, tag each other in conversations, and keep a permanent record of everyone's jobs and discussions. Moreover, you can track the tasks and mark them once they are completed.

Team-Collaboration is another unique feature of Hootsuite. It helps you to collaborate with your team with a secure permission level. You can manage social media accounts without the fear of passwords leaking. It also allows you to create permission levels for the team members. Based on these levels, you can assign different tasks to appropriate members. You can give access to every team member to a shared library as well, which improves your work. Thus, it automatically helps to increase your efficiency and response time.


A very important feature that helps to improve the social media impact is Reports. If we talk about Hootsuite, it also has a reporting feature. It helps you to create reports that show your social media analytics and enables you to overview them where you can observe and get a clear understanding of social media performance. These custom reports also state your team performance i.e. how long your team takes to resolve customer’s issues across all the channels. Furthermore, Hootsuite has external integrations to find deep and fresh insights about your social media.


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