Latest updates for Ready To Drink

Fresh curated links around ready to drink are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Mezcal Reina launches RTDs
  • RTD startup Bevi targets Gen Z with new SachetCan
  • RTD Reimagined: Elevated RTD Cocktails to Sip This Summer

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thespiritsbusiness.com /6 days ago

Mezcal Reina launches RTDs

Women-owned Mezcal Reina has entered the ready-to-drink category with two canned cocktails: a Paloma and a Mezcalita The post Mezcal Reina launches RTDs appeared first on The Spiri...

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thespiritsbusiness.com /1 month ago

RTD startup Bevi targets Gen Z with new SachetCan

Bevi’s Journey Juice x Joss Shot ready-to-drink cans are bundled with sachets of 'effervescent functional powder' The post RTD startup Bevi targets Gen Z with new SachetCan appeare...

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chilledmagazine.com /1 month ago

RTD Reimagined: Elevated RTD Cocktails to Sip This Summer

Ready-to-drink cocktails have come a long way from simple convenience plays. Today’s RTDs are designed with intention and built to deliver balance, flavor, and real cocktail credib...

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chilledmagazine.com /1 month ago

RTD Reimagined: Elevated RTD Cocktails to Sip This Summer

Ready-to-drink cocktails have come a long way from simple convenience plays. Today’s RTDs are designed with intention and built to deliver balance, flavor, and real cocktail credib...

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thespiritsbusiness.com /5 days ago

Booze banter: SB’s favourite RTDs to beat the heat

With further heatwaves on the horizon, The Spirits Business team has put together a list of our very favourite ready-to-drink options The post Booze banter: SB’s favourite RTDs to...

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whiskycritic.com /3 weeks ago

Sazerac Is Ready For Summer With RTD Trio

Summer officially arrived this week and Sazerac is ready with the release of a trio of new ready-to-drink (RTD) canned spirits – two of them whiskey-based. The RTD trio are Buckhor...

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retaildesignblog.net /1 month ago

RAZOR packaging by mike katano

RAZOR is a ready-to-drink cocktail concept built around the visual language of precision, sharpness, and industrial purity. The aluminum can...

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vinepair.com /1 month ago

America’s Most Popular RTDs, Ranked by Alcohol Content [Infographic]

Ready-to-drink (RTD) products are on fire, and much of that flame is fueled by their ease, nostalgic flavors, and high volume of booze. We have a sneaking suspicion that the latter...

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thespiritsbusiness.com /1 month ago

El Rayo expands RTD range

Following its Tequila and tonic, El Rayo has added a pre-mixed Tequila, lime and soda to its ready-to-drink lineup The post El Rayo expands RTD range appeared first on The Spirits...

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wineindustryadvisor.com /1 month ago

RTD alcohol shines for Brown-Forman in difficult spirits market

RTD alcohol and canned cocktails such as Jack Daniels and Coke are a strong point for Brown-Forman in a challenging spirits market

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goodspiritsnews.wordpress.com /2 weeks ago

GSN Review: Mezo Mezcal Cocktails

Mezo Beverages announces its nitro-carbonated ready-to-drink (RTD) cocktails, Mezo Mezoritas are now available in 38 Whole Foods Market locations throughout Southern California fro...

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thespiritsbusiness.com /1 month ago

Sazerac unveils Svedka Vodka Water RTDs

Svedka Vodka, owned by Sazerac, has launched a ready-to-drink range called Vodka Water, which is packaged in fully transparent cans The post Sazerac unveils Svedka Vodka Water RTDs...

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thespiritsbusiness.com /2 weeks ago

Ole Smoky releases RTDs

Tennessee-based Ole Smoky has revisited the ready-to-drink market with a line of sparkling moonshine lemonades The post Ole Smoky releases RTDs appeared first on The Spirits Busine...

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fnbnews.com /1 week ago

Rasna launches fruit beverage in new family pack

Rasna has expanded its ready to drink RTD fruit beverage portfolio with the nationwide launch of a new 1 litre family pack The premium fruit beverage with high fruit content and fo...

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goodspiritsnews.wordpress.com /1 month ago

GSN Review: The Cocktail Collection Mini Cans

Just in time for summer, The Cocktail Collection is bringing its most-loved pre-mixed bottled cocktails into an all-new single-serve can format. The Cocktail Collection Mini Cans a...

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thespiritsbusiness.com /3 weeks ago

Sazerac creates three new RTD brands for US

The ready-to-drink push continues for Sazerac, with the BuzzBallz owner launching three new canned spirits-based brands in the US. The post Sazerac creates three new RTD brands for...

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thespiritsbusiness.com /1 month ago

The RTD, Pre-Mixed & Hard Seltzer Masters 2026 winners

While the spirits industry as a whole has been experiencing turbulence in recent years, ready-to-drink expressions are a bright spot The post The RTD, Pre-Mixed & Hard Seltzer...

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thespiritsbusiness.com /1 month ago

RTDs overtake vodka in global value

The ready-to-drink category surpassed vodka in global value last year, according to IWSR The post RTDs overtake vodka in global value appeared first on The Spirits Business.

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thespiritsbusiness.com /1 week ago

De Kuyper bets big on Spritz serves

This autumn, De Kuyper Royal Distillers will introduce a ready-to-serve Spritz range for the off-trade market The post De Kuyper bets big on Spritz serves appeared first on The Spi...

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whiskycritic.com /1 month ago

Bruichladdich Jumps Into RTD Pool For Summer

Islay-based Bruichladdich Distillery is jumping into the ready-to-drink (RTD) pool for summer in a collaboration with Whitebox that will feature four canned cocktails. The Bruichla...

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thespiritsbusiness.com /3 weeks ago

El Jimador creates canned Spritz line

Brown-Forman has launched a ready-to-drink Spritz range under its El Jimador Tequila brand in the US The post El Jimador creates canned Spritz line appeared first on The Spirits Bu...

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thespiritsbusiness.com /2 weeks ago

The top 10 biggest-selling RTD Brand Champions 2026

A relative newcomer to the ready-to-drink (RTD) category took the Brand Champion spot this year, as the segment continues to defy the downward trend in spirits sales The post The t...

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thespiritsbusiness.com /1 month ago

Bruichladdich creates RTDs with Whitebox

Ready-to-drink brand Whitebox has partnered with Islay whisky distillery Bruichladdich to create a four-strong canned cocktail range The post Bruichladdich creates RTDs with Whiteb...

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thespiritsbusiness.com /2 weeks ago

Finnish Long Drink explores raspberry

Ready-to-drink brand The Finnish Long Drink has debuted a new flavour, raspberry, as well as a zero-sugar variant The post Finnish Long Drink explores raspberry appeared first on T...

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Sources covering Ready To Drink

chilledmagazine.com

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fnbnews.com

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chilledmagazine.com

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feeds.feedburner.com

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goodspiritsnews.wordpress.com

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retaildesignblog.net

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