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Polestar has confirmed a new concept car, the Formula 2030, and it’s the clearest look yet at where the Swedish EV brand’s design is headed. The concept previews styling that wi...
- - • Polestar confirms Formula 2030 concept car as part of wider commercial strategy - • The Formula 2030 concept showcases future design direction for the brand under Philip...
The Formula 2030 design study evolves Polestar’s familiar design language and previews features coming to the next Polestar 2 and 7.
New models are coming thick and fast in the next two years for Polestar, and there could more on the horizon
Polestar and the University of Oxford put 12 drivers in eye trackers and heart-rate monitors and sent them around a Swedish racetrack in two versions of the Polestar 4. The goal wa...
The striking design elements of the ‘Formula 2030’ are set to debut on the next-gen Polestar 2, though the brand is still banned in the U.S.
The Polestar 5 is the halo model for the Volvo offshoot – and the electric GT has Porsche and Audi firmly in its crosshairs.
Formula 2030 shows Polestar using design consistency as a commercial signal to investors ahead of its 2030 profitability push The post Polestar confirms Formula 2030 design directi...
Pictures of the new Polestar 5 in the UK. Photographer: Pete Gibson
The next phase of Polestar design and technology will be previewed by a new concept in October
- - • Best third quarter ever with retail sales of estimated 14,371 cars - • Record retail sales of estimated 44,790 cars in the first nine months of 2026 - - - Polesta...
- - • Beyond horsepower: Can the human experience of performance be measured? Oxford researchers and Polestar put it to the test. - - • Measuring the human response: Th...
Designer Shona McElroy discovers the Polestar 5 debut at Sydney Contemporary’s VIP preview, bringing luxury to everyday life. The post Inside the Polestar 5 with Shona McElroy at S...
Official pictures of the redesigned Polestar 4 SUV
BMW doesn’t have to worry about Polestar in the United States, where new regulations have effectively barred the Swedish brand from selling new cars starting with the 2027 model ye...
After cutting prices for the Polestar 4 coupé and SUV, the brand's head of program management says more can be done to sharpen the value equation across the lineup.
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