Latest updates for Perfume In The News

Fresh curated links around perfume in the news are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • The cradle of perfumery
  • When it comes to scents, we’re increasingly looking to the past
  • Move Over Vanilla, This Is the Perfume Note We'll Be Wearing This Fall

Post angles to try

Share the most useful takeaway for your audience.
Turn one article into a quick practical checklist.
Ask your audience how this shift affects their work.
Turn angles into scheduled posts

Fresh articles and ideas

Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.

nstperfume.com /1 week ago

The cradle of perfumery

Perfumer Caroline Dumur for Chloé Nomade Jardin d'Égypte.

Read source
nstperfume.com /1 month ago

When it comes to scents, we’re increasingly looking to the past

For the most part, the houses that managed to stay intact through World War II couldn’t recoup their losses during the lean postwar years and folded. Those that survived were often...

Read source
eonline.com /1 month ago

Move Over Vanilla, This Is the Perfume Note We'll Be Wearing This Fall

Every season, we have a new fragrance note that everyone's obsessed with. This fall? It's all about the fig. The mulberry fruit with a violet hue is beloved in the perfume world. E...

Read source
fashionista.com /1 month ago

This New, Sephora-Exclusive Fragrance Brand Puts the Perfumer First

Launching with the retailer on Sept. 14, Anecdotes by Artists spotlights a new nose as the "artist" behind each collection.

Read source
retailbrew.com /1 month ago

This fragrance CEO says perfume’s popularity is the new ‘lipstick effect’

Interparfums CEO Jean Madar reflects on the changing fragrance landscape after over four decades in the business.

Read source
nstperfume.com /1 month ago

A second antitrust investigation

Global fragrance makers Givaudan, ​Firmenich and International Flavors & Fragrances face a second antitrust investigation by Indian authorities, ‌according to a regulatory docu...

Read source
emirateswoman.com /1 month ago

Scents & Stitches: Fragrances inspired from runway fashion to find their perfect notes

This season the runway and the perfume counter are speaking the same language, with the maisons that shape ready-to-wear also turning their attention to scents, using notes the way...

Read source
usmagazine.com /2 weeks ago

Why Fragrance Lovers Are Choosing Interesting Over Expensive

If you’ve been sniffing your way through department store counters lately and feeling like every bottle smells vaguely the same — vanilla, sugar, a whisper of something warm — you’...

Read source
webwire.com /1 month ago

H&M Beauty Eau de Parfum A/W 2026

Fragrance has a unique ability to transport us back in time. Whether it's getting ready with friends before a night out, dancing until sunrise or the excitement of discovering your...

Read source
globalnews.ca /1 month ago

The Curator: 7 fragrance trends defining fall 2026

Discover seven fall fragrance trends, from cozy gourmand and vanilla scents to fruity, floral and spicy spritzes from brands like Phlur, Summer Fridays and Henry Rose.

Read source
luxuo.com /1 month ago

The New Codes of Luxury Are Written in Niche Scents

From rare ingredients to independent perfumers, these niche fragrances prove that luxury does not always need to announce itself. The post The New Codes of Luxury Are Written in Ni...

Read source
prweb.com /1 month ago

Majestic Pure Enters Fragrance with the Launch of Thoughtfully Formulated Clean Perfumes

Five thoughtfully formulated scents bring the brand's ingredient-led ritual to fragrance, built on one idea: Nothing in the Way LOS ANGELES, Sept. 8, 2026 /PRNewswire-PRWeb/ -- Maj...

Read source
whowhatwear.com /2 days ago

I Wore This Unreleased Perfume for 65 Days—It Got Me So Many Street Compliments I Felt Famous

Meet my new go-to winter scent.

Read source
eonline.com /1 month ago

We Smelled Old Navy's New $15 Body Mists (They're Shockingly Complex)

The beauty launch revolution continues with Old Navy, everyone's favorite affordable fashion retailer, and a new beauty brand called Old Navy Beauty Co. The first launch includes a...

Read source
nstperfume.com /1 week ago

The Soul of French Perfume

The art of perfumery is ancient, intricate, and shrouded in mystery. The Osmothèque in Versailles, in partnership with the espace Richaud, lifts the veil on some of the secrets of...

Read source
nstperfume.com /2 weeks ago

The scent of an endangered plant

“Being able to recreate the scent of an endangered plant would be a huge win for both the environment but also the brands,” said Alex Wiltschko, the founder of Osmo, a Google Brain...

Read source
thecut.com /2 weeks ago

This Perfume Is Supposed to Smell Like the Sky

Why the new Guerlain scent is fall’s most controversial perfume.

Read source
teenvogue.com /1 month ago

14 Best Perfume Trends You'll Smell in Fall 2026, According to Experts: Milky, Grassy, Sparkly, & More

From milky bases to floral and fruit combinations.

Read source
nstperfume.com /1 week ago

The history of perfume in Italy

At Via Giorgio Washington 52 in Milan, the Perfume Passage Foundation has opened, a museum devoted to the history of perfume in Italy. Spread over two floors and 1,000 sqm, the col...

Read source
eonline.com /3 weeks ago

9 Editor-Approved Fresh-Smelling Perfumes for Sensitive Noses

Imagine: you get stuck next to someone wearing the heaviest perfume you've ever smelled. You get a headache instantly and can't move away. Is there truly anything worse? Whether yo...

Read source
allure.com /1 month ago

Shop the 2026 Allure Best of Beauty Fragrance Winning Products

The beauty of perfume is that when you find one you love, it becomes part of you. These 19 picks have your name all over them.

Read source
whowhatwear.com /1 month ago

Prediction: Every Fashion Person Will Be Wearing This New Perfume in Autumn

I'm already hooked.

Read source
manchestereveningnews.co.uk /1 month ago

'Most beautiful' perfumes and candles 'I ever received' slashed by £430

Speaking on one of the scents in the set, one shopper said: "It smells sweet without being overpowering and I’ve gotten so many compliments wearing this.”

Read source
fashionista.com /1 month ago

Old Navy Is Getting Into Beauty

The brand tapped perfumer Jérôme Epinette to develop seven scents for the debut of Old Navy Beauty Co., its new body-care and fragrance offering.

Read source

Turn fresh research into a full content calendar

Use SocialBu to discover ideas, generate post drafts, and schedule them across your social channels.

Sources covering Perfume In The News

feeds.feedburner.com

Recent coverage from public sources
Public source

rssfeeds.webwire.com

Recent coverage from public sources
Public source

luxuo.com

Recent coverage from public sources
Public source

whowhatwear.com

Recent coverage from public sources
Public source

emirateswoman.com

Recent coverage from public sources
Public source

fashionista.com

Recent coverage from public sources
Public source