Influencer Marketing and Celebrity PR: How Brands Win Together
A regional beverage brand we worked with last year spent $180,000 on a single influencer with 3.4 million followers. The post landed on a…Continue reading on Medium »
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Fresh curated links around celebrity-pr-campaigns are collected here so marketers can spot useful updates and turn timely ideas into posts faster.
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Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.
A regional beverage brand we worked with last year spent $180,000 on a single influencer with 3.4 million followers. The post landed on a…Continue reading on Medium »
How can skincare brands improve their marketing strategies in a world where very popular young figures like Hailey Bieber, Rihanna, and Selena Gomez frequently pop out new products...
A mid-size consumer goods CMO recently shared a number that stopped the room: her team’s last national TV buy generated fewer measurable…Continue reading on Medium »
The Polaroids feature the likes of Cristiano Ronaldo and Kim Kardashian.
Putting your name on a bottle doesn't necessarily result in immediate success – here are the celebs winning the beauty brand game and the ones who have quietly folded
Lucozade kept runners feeling refreshed at the TCS London Marathon, musician Justin Bieber was the star of Coachella content and Google partnered The Devil Wears Prada 2.
The campaign is delivered by Hearts & Science and the podcast is produced by Acast.
Luxury fashion and streetwear brands are increasingly engaging celebrities as long-term brand ambassadors—relationships that go well beyond a single campaign or seasonal activation...
If you got a package addressed to Demi Moore or Zoe Saldaña, would you open it?
Fold7 created the campaign.
Featuring LVCVA, Porsche, Jimmy Dean, Cadbury, and more
How Mercy for Animals' celebrity liaison gets stars to participate in and promote its cause.
Featuring Delectables, Hisense, Grubhub, Disney+, and more
Public relations used to follow a predictable formula. Brands would craft press releases, pitch stories to journalists and wait for media…Continue reading on Medium »
Müller Corner, Boston Pizza, BAND-AID, SEARHC
The campaign features a 90-second film by director Anthony Mandler.
Originally posted 2014-10-07 10:22:59. Republished by Blog Post PromoterAdvertising Age reports: “Costly Red Campaign Reaps Meager $18 Million.” Walking around New York City, I was...
FanDuel, Maple Street Biscuit Co., Martens BeLite, Primark, Envato
Project Slingshot launches provocative campaign to end gas chambers for pigs
Which celebs have charmed their way out of a PR crisis by being attractive? Or, on the flip side, had their career and talent overshadowed by their looks?View Entire Post ›
From star-studded moments in Beverly Hills celebrating a captivating new fragrance from Christian Dior Parfums — crafted by Dior perfume creation director Francis Kurkdjian — to a...
It all began with Made In Chelsea's Binky Felstead's audacious attempts to get a free birthday cake from an independent baker in return for a social media post.
Knowing when and how to shift focus makes the difference. When United Airlines’ social team built a campaign around Oct. 3, better known online as “Mean Girls Day,” the entire camp...
From the Kardashians to George Clooney, celebrities are lending their star power to help nascent brands stand out in an increasingly competitive industry.
Use SocialBu to discover ideas, generate post drafts, and schedule them across your social channels.