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AdPlayer.Pro introduces a comprehensive CTV ad-serving platform built for enterprise broadcasters, OTT/FAST platforms, streaming services, and media companies that need independent...
Мне давно было любопытно разобраться, как в RTB (Real Time Bidding — аукционная закупка рекламы в реальном времени) устроена хайлоад часть. Задача выглядит сложной: от площадок иде...
TeqBlaze, the independent ad tech vendor, has joined AgenticAdvertising.org (AAO), formalising work the company has been doing on the Ad Context Protocol (AdCP) since earlier this...
Games studio Miniclip has built an AI-powered mobile advertising platform called AdSurge, designed for third-party games publishers. The tool has launched today, offering an integ...
Backpack Media, part of Sallie Mae's sister company, is now selling onsite placements.
แชร์วิธีสร้างระบบโฆษณากลาง (Custom AdSDK) ที่แยกการทำงานออกจาก Main App ให้นำไปใช้ซ้ำกับแอปอื่นได้ทันที และยึดมาตรฐานเดียวกันข้ามแพลตฟอร์มContinue reading on Life@LINE MAN Wongnai...
Google won’t have to break up its SSP and ad server. So this week, Prebid unveiled its plan to help Google fulfill the court’s requirements at its annual Prebid Summit. Then: how b...
The Trade Desk is unable to serve ads to the Safari browser for Apple device owners that have downloaded iOS 27, which is the latest Apple operating system update. IOS 27 was relea...
Ad-ding Up The Earth will keep turning on its axis, The Simpsons will keep putting out new episodes and advertisers will keep on spending. These are all immutable truths. On Thursd...
Artists, labels and brands can manage short-video creator campaigns through ChatGPT and Claude within spending limits they set. Sound.me, the creator marketplace where artists, rec...
Pro ai、生成した広告バナーを出稿前に採点する新機能を追加。DPro市場データで勝ち筋と差別化余地を評価
Apostra Wants to Be the Agentic Ad Layer. Does the Industry Need One?
Apostra Wants to Be the Agentic Ad Layer. Does the Industry Need One?
Since September, advertisers in Europe can buy ads inside ChatGPT, and the Ads Manager asks for two things before it can tell you whether they work: a measurement pixel in the brow...
Here’s a familiar scenario for enterprise advertisers: the data team has done real...
What are advertising platforms, and how do they work? An advertising platform is any tool you use to buy traffic and show ads to people. Some advertising platforms are self-serve a...
Last month, a federal court ordered Google to integrate with Prebid but didn’t say how. So Prebid is writing the instructions itself. The organization is moving ahead with a propos...
Uravation、ChatGPT広告（ChatGPT Ads）の出稿・運用支援を提供開始。開設と計測の実装から、日予算2,500円からの試験出稿、週次の運用、Claude Codeでの内製化まで
RollerAds review RollerAds is a self-serve ad network built around four formats: push notifications, in-page push, onclick (popunder), and direct click. It runs on 7 billion+ daily...
BMW recently placed a promotion for the new Spider-Man film on its vehicles’ dashboards. When drivers started the car, a banner appeared on the control display. Tapping it launched...
The advertising market needs a more cohesive path from the campaign brief to the live buy. Answering a mobile RFP can take three to five days and require four teams across research...
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