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Ordinarily, trademark protection is strongest in relation to the identical or similar goods or services for which a mark is registered. Some marks, however, acquire such a strong r...
It is one of the more common questions a trademark practitioner fields at the start of a brand launch: “We found the name we want to use, but somebody else is already using it — an...
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The fashion magazine Elle has blocked a legal technology company from registering the trademark "Elle Legal Solution," after European officials found that consumers could mistake t...
This case involves Project Bluebird, a social media service previously named “twitter.new” and renamed to tweet.app immediately after this ruling (for reasons this post makes obvio...
Introduction The Delhi High Court (“DHC”), on 4th May 2026 in Toyota Jidosha Kabushiki Kaisha v. Tech Square Engineering Pvt. Ltd., overturned a Single Judge judgment (2023) and g...
Searching Google and TESS for your exact name isn’t a trademark clearance search. Here’s what a real search covers, and what most DIY searches miss. The post Why Your Google Search...
Where a patent owner’s motion for an ex parte temporary restraining order failed to comply with Rule 65, and failed to show irreparable harm, it was denied. Background Plaintiff ow...
The US Court of Appeals for the Eighth Circuit affirmed cancellation of a trademark covering chartreuse-colored water hoses, finding that the color was functional because it improv...
This case involves two competitors in the vehicle-battery charger industry. The plaintiff calls its offering “Battery Tender” (based on the analogy of a ship’s tender) and claims t...
Addressing trademark infringement arising from online advertising, the US Court of Appeals for the Eleventh Circuit held that purchasing a competitor’s trademark as a keyword (keyw...
The U.S. Supreme Court will weigh a trademark dispute that asks whether juries or judges should decide if a mark is inherently strong, while courts will continue testing the impact...
The Ninth Circuit’s recent ruling that each element of the Jack Daniel's packaging parodied by the Bad Spaniels dog toy must be independently assessed for fame narrows trademark ow...
WWE has seemingly filed a new name for The Miz, which appears to reference what he was called during a recent appearance on "The Pat McAfee Show."
OpenAI and startup IYO have reached a settlement in principle in their trademark dispute over the "IO" name for AI hardware, the parties told a California federal court.
Use this form to file your application to register an International Registration governed exclusively by the Madrid Protocol.
WWE has filed a new trademark application for “WWE Vault” as the company looks to strengthen the branding of its popular archive content. The application was submitted on Septembe...
Every cannabis operator eventually asks the same question, usually right after someone in another state starts selling product under their name: can I actually get a cannabis trade...
A California federal judge has certified for interlocutory appeal a ruling refusing to dismiss trademark claims over the "Toy Story 3" character Lotso, saying the long-running case...
A crowded trademark race over the "Iceman" nickname and a clash over Google's efforts to expand its Gemini AI brand top this edition of Law360's look at emerging copyright and trad...
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