Social Media Ideas for Sapporo (Japan)

JR Tower Observatory T38: Offering the Best Views of Sapporo, Hokkaido!

Sapporo is home to about 1.96 million people, and the best way to see the city is from JR Tower Observatory T38 - the tallest building in Sapporo. Here you can also catch amazing s...

Hokkaido Must-Visit! Sapporo Beer Museum Unveils a Major Makeover and a Journey Guided by the Star

When visiting Sapporo, Hokkaido, beautiful snowy scenery and incredible seafood are only part of the experience. You also cannot leave without enjoying a glass of authentic Japanes...

Sapporo to Move Production from Canada to U.S.

The Japanese beer-maker plans to shift production of its non-alcoholic beer, currently made in Canada for U.S. customers, to the U.S. by the first half of 2027.

New Luxury Design Hotel in Sapporo: TRUNK(HOTEL) SAPPORO to Open in Fall 2027

Boutique hotel brand TRUNK is expanding beyond Tokyo with TRUNK(HOTEL) SAPPORO, set to open in central Sapporo on September 17, 2027. The new hotel will bring together several s...

CARLSBERG BRITVIC ADDS SAPPORO TO ITS PREMIUM BEER LINE-UP

As part of a major strategic joint venture between Carlsberg Group and Sapporo Breweries, Carlsberg Britvic is pleased to announce that it will brew and distribute Japan’s iconic S...

Summer Adventure! Sapporo Day Trip to Enjoy Gorgeous Lavender Fields

Lavender, with its vibrant purple hue and pleasant fragrance, colors Hokkaido's summer from late June to early August, peaking in July. While Furano's fields are famous, Sapporo wa...

SATUDORA Sapporo: The 'Not Your Average' Drugstore for Hokkaido Souvenirs and Must-Have Finds

When it comes to shopping paradises in Hokkaido, you simply can't skip Sapporo's Tanukikoji shopping street. And the SATUDORA store at Tanukikoji 5-chome here is anything but your...

Hokkaido's Best 10 Luxury Onsen Ryokan | Top Picks with In-Room Open-Air Baths & Kaiseki Dining

We've handpicked the top 10 premium onsen resorts across Hokkaido - spanning Noboribetsu, Jozankei, Lake Toya, and Niseko. Compare luxury ryokan featuring in-room open-air baths an...

The 2026-2027 Hokkaido Souvenir Grand Prix Winners Are Out - Bring the Authentic Taste of Hokkaido Home With You!

Not sure what souvenirs to bring home from Hokkaido for friends, family, or yourself? The winners of the fifth Hokkaido Souvenir Awards, officially known as the North Wave Selec...

Ohaw? Ruibe? Pocche? While traveling in Japan’s north, we try Ainu cuisine for the first time

Taste-testing the northern frontier of local foods in Japan. Just about every corner of Japan has some special food it’s famous for, and if you head up to the country’s northern ti...

Step Into a Dreamy Hokkaido Night! Jozankei’s 'Natsu Touro 2026' Celebrates 160 Years of Hot Springs

Hokkaido travelers, take note! Jozankei Onsen, a famous hot spring retreat within easy reach of central Sapporo, is celebrating the 160th anniversary of its founding in 2026. To...

Fun Things to Do in Sapporo in Fall (September/October/November): Events, Festivals & More!

Fall in Sapporo brings together food festivals, foliage, night illuminations, seasonal sweets, sports, film, fashion, and museum exhibitions. September is led by Autumn Fest and ea...

Sapporo says moving zero-proof process to U.S. from Canada ‘not finalized’

The company is considering moving production of its non-alcoholic beer to American breweries, but says 99.5 per cent of its Canadian production is staying put.

LeTAO's 2026 Limited-Edition Ice Cream Is Here, and Hokkaido Has Turned It Into a Rally

Summer in Hokkaido would not be complete without indulging in its rich, creamy, and silky-smooth ice cream. Even better, the Hokkaido Ice Cream Rally 2026 is taking place across th...

Hokkaido Travel Guide: Everything You Need to Know Before You Go (Transportation, Food, Souvenirs & Hidden Gems)

When you picture Hokkaido, you might think of endless winter snowfields, Furano’s vibrant summer lavender, or the glittering night view from Mount Hakodate. As Japan’s largest pref...

Hokkaido's Best 10 Budget Onsen Stays (Ryokan & Hotels From 20,000 Yen a Night)

Planning an onsen trip to Hokkaido? We've handpicked the best 10 budget-friendly onsen stays where around 20,000 yen a night gets you natural hot springs, spacious communal baths,...

Romantic Places in Hokkaido: Where to Honeymoon Across the Seasons

As newlyweds, one of the first decisions you'll have to agree on is where to honeymoon, and it's no easy feat. You want mountain views and ski days on soft powder; your partner wou...

Can Sapporo Attract Major Casino Firm to Bet on Japan? Hokkaido Studying IR Feasibility

Japan is widely expected to reopen bidding next year for two remaining casino licenses authorized through legislation passed in 2018. A new report suggests at least one major prefe...

北海道初「ホリデイ・イン エクスプレス」が札幌・すすきのに誕生

北海道初「ホリデイ・イン エクスプレス」が札幌・すすきのに誕生

'Super Mario: RUN TO THE GOAL in Hokkaido 2026' Is Ready to Race!

Planning a trip to Hokkaido in 2026? Do not miss “Super Mario: RUN TO THE GOAL in Hokkaido 2026,” a special event packed with exercise, games, and plenty of unforgettable memories!...

Sasa Kamaboko (笹かまぼこ)

Sasa kamaboko, also called sasakama, is a leaf shaped grilled Japanese fish cake from Sendai in Miyagi Prefecture. Makers grind white fish into a seasoned paste, press it flat, the...

We found the world’s first Yakult 1000 soft serve, and it’s hidden away in Nara

Unique Yakult find leaves us with a satisfied belly and a happy heart.  Many people know about the wonders of Yakult, Japan’s famous lactic acid bacteria drink, but there’s another...

Tokyo brewer challenges sake's fixation on famous water

Cities Compete in Dizzying ‘Gold Rush’ to Be Japan’s Backup Capital

Osaka? Fukuoka? Sapporo? The race is on to be second to Tokyo — and to claim the prestige and money that could come with it.