Social Media Ideas for Podcast Marketing

Podcast Marketing Strategy: A B2B Playbook For Growing Reach, Authority, And Demand

Podcasts used to be something we would listen to just for fun. Now, B2B brands are realizing that podcasts can help them reach new buyers, establish thought leadership, and build t...

Podcast Affiliate Marketing: How to Earn From a Small Show Without Chasing Sponsors

Podcast affiliate marketing is how I made my first money from podcasting, and it didn't need a single sponsor to notice me.That matters, because most …

How To Start A Podcast: A Step-By-Step Guide For B2B Brands

Are you still fighting with the idea of starting a podcast? Don't treat podcasts as joining the hype. Learn how to create episodes that build trust and generate genuine interest fr...

15 Best Marketing Podcasts For B2B Leaders And Marketers In 2026

There's a sea of B2B podcasts online, and we're certain you've listened to quite a few. However, are you sure you've discovered the best ones? We've done extensive research to disc...

How Craig Hewitt Grew Castos to $1M+ in Revenue

In this week's episode of the Niche Pursuits podcast, Craig Hewitt and I discuss how Castos is adapting its content strategy as search traffic …

Why Reach Beats Creative: Angela Voss and Dale Harrison on the Marketing Math That Matters

Reaching more potential buyers, strengthening brand memory, and creating the conditions for sustainable growth.

Podcast Audience Engagement For L&D Professionals: How To Turn A Podcast Into A Community-Building Engine For Learni...

Explore podcast audience engagement strategies for L&D professionals and learn how to turn podcasts into communities that drive discussion, learning, and knowledge sharing. Thi...

Drafting The Best Brand Tactics For Football Season

It’s football season and if your brand is looking to go beyond the logo slap, we’re drafting our favorite nontraditional marketing moves on and off the field. From coach partnershi...

Podcast Clip Strategy: One Episode, 20 Assets

Turn one podcast episode into roughly 20 distinct content assets. A practical production model covering clip types, editing workflow, platform specs, and build-vs-buy tradeoffs for...

How Ben Borton Grew PodPlay to 290 Locations and 1.8 Million End Customers

In this week’s episode of the Niche Pursuits podcast, Ben Borton and I discuss how PodPlay grew from operating sports venues into a software and …

8 Types of Podcasts: The Complete Guide to Audio Content Marketing (Infographic)

Explore the role of podcasts in engaging new segments and why they're a powerful tool in today's content landscape. The post 8 Types of Podcasts: The Complete Guide to Audio Conten...

How Natasha Tynes Built a Multi-Channel Lead System Around 3,000 Subscribers

In this week’s episode of the Niche Pursuits podcast, Natasha Tynes and I discuss how she uses multiple online channels to generate leads and turn …

11 Free and Useful Podcast Tools!

Podcast listeners are immensely increasing these days.  Brands around the world use podcasting to reach out to their audience. Sharing their brand’s story is not as challenging now...

PODGO and Earned Media Productions Form Strategic Partnership to Combine Content Production, Distribution and Monetizati...

Partnership creates an integrated offering for companies and creators seeking to develop, produce, distribute and monetize podcast, video and branded content Earned Media Productio...

Podcasters Extend Their Brand As Authors

Successful podcasters are increasingly becoming authors themselves, transforming their popular shows into books. This "win-win" scenario for creators and audiences will likely cont...

Substack Brings Dynamic Ad Insertion to Podcasts

Podcasters will be able to sell their own campaigns or fill ad breaks through third-party marketplaces, with monetization slated for 2027.

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Purpose Over Product: The Brand-Building Playbook of Paulie Dery and Victoria Lozano

The CMOs of AG1 and Crayola on building authentic communities, embedding products into existing routines, and reframing competition.

Should Your Brand Be on Substack?

This week, we’re talking about the brands implementing a strategy on Substack. While it’s not for everyone, some have cracked the code of sharing behind-the-scenes content, thought...

Latest Study Reveals The New Rules Of Podcast Advertising

n Audacy study reveals traditional brand tactics are outdated; performance now hinges on host trust, not celebrity status.

How YouTube’s Algorithm Can Find Your Customers for Free

Want to stop paying for distribution and let YouTube's AI find the right audience for your business? Wondering how to create content that turns casual viewers into loyal customers...

The VinePair Podcast: Drinks Marketing Needs to Target Where People Actually Consume

This episode of The VinePair Podcast is brought to you by The Italian Trade Agency. On October 26 and 27, Vinitaly.USA will debut in New York City at Manhattan’s Pier 36. The event...

RecFest LIVE: Findem’s VP of Marketing

I chatted up Joseph Cole VP of Marketing for Findem about the launch of their new agentic studio for sourcing. Recorded live at Recfest in Nashville, TN. Learn more about your ad c...

The 80% of Marketing That AI Should Take Off Your Plate With Rafa Flores

How AI can transform marketing from predictive to truly proactive.