Latest updates for Fundraising Metrics

Fresh curated links around Fundraising metrics are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • 6 KPIs for Measuring Text Messaging Success in Peer-to-Peer Fundraising Programs
  • M+R Benchmarks 2026: What Online Giving Growth Means for Your Donor File
  • Median Gift Up 20% as Donors Who Stay Give More Often and More Generously

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nonprofitpro.com /3 days ago

6 KPIs for Measuring Text Messaging Success in Peer-to-Peer Fundraising Programs

Most nonprofits judge text messaging by direct response standards — but for peer-to-peer fundraising, that's the wrong scorecard. Here are the six key performance indicators that a...

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nonprofitpro.com /1 month ago

M+R Benchmarks 2026: What Online Giving Growth Means for Your Donor File

Online revenue jumped 15% in 2025, driven largely by one-time gifts, donor-advised funds and heavy year-end giving, according to M+R “Benchmarks” 2026. The findings highlight stron...

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nonprofitpro.com /1 month ago

Median Gift Up 20% as Donors Who Stay Give More Often and More Generously

Donor lifetime value has grown nearly 18% and median gifts are up 20%, while recurring giving approaches 21% of revenue, new data shows. At the same time, first-to-second gift conv...

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futurefundraisingnow.com /4 days ago

3 things you need to know about fundraising design

Somebody says your design is dated and ineffective. So you’re looking into changing everything. Before you do that, read this post on the Infinity Concepts blog: When Good Design F...

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nonprofitpro.com /1 month ago

Fundraising Growth in 2025 Continues to Mask a Shrinking Donor Base

Nonprofits saw their strongest fundraising growth in years — but fewer donors are fueling it. New FEP data reveals a widening gap between dollars raised and participation, raising...

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eventmarketer.com /1 week ago

Downloadable Guide: 20 Event Measurement Metrics That Matter

A comprehensive list of things you can measure at your next event   One of the biggest challenges event marketers face is rationalizing the high perceived cost of experiential comp...

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nonprofitpro.com /4 weeks ago

Community Fundraising Events: How Unique Ideas Can Grow Your Donor Base

Unique, community fundraising events can do more than raise money. They can grow your pipeline, deepen local support, and make your cause the talk of the town. Here’s how one lip s...

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nonprofitpro.com /1 month ago

Why Donors Are Making Smaller Gifts

Fundraise Up’s Tara Broughel and Matt Bowe key findings from the “Pulse of the Donor” benchmark report, including why more donors are giving smaller gifts and how mobile, social, a...

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nonprofitpro.com /1 month ago

Recurring Donor Base Grew 31% Since 2023, New Data Reveals

Recurring donors are reshaping nonprofit fundraising, delivering stronger retention, longer relationships, and more lifetime value. New data highlights how a small group of committ...

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nonprofitpro.com /1 month ago

Marketing as a Revenue Engine Helps Nonprofits Navigate Funding Instability, Data Shows

New data highlights how nonprofits with system-driven marketing approaches achieve stronger donor retention, clearer revenue visibility, and more stable funding outcomes amid ongoi...

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futurefundraisingnow.com /3 weeks ago

Why everyone should love fundraising

Here’s a secret — a beautiful secret — about fundraising: Your organization is doing two sets of good deeds: Your mission and your fundraising. A lot of folks in the nonprofit worl...

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nonprofitpro.com /3 weeks ago

The Spiritual Side of Relationship Fundraising Every Fundraiser Should Understand

Fundraising has very little to do with money — at least that's the argument here. From $5 memo-line notes to six-figure wires, every gift represents a human being letting go of som...

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nonprofitpro.com /3 weeks ago

Making Sense of Digital Media Attribution

Attribution models shape how you allocate your digital marketing budget, but no single model tells the complete story. Here's what each of the different attribution models reveal a...

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nonprofitpro.com /1 month ago

Engage Younger Donors Through Creative Peer-to-Peer Fundraising

Younger donors aren’t disengaged — they’re giving differently. One quirky fundraising example highlights how peer-to-peer fundraising can help nonprofits stay relevant, even when s...

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zonkafeedback.com /1 month ago

12 Key SaaS Customer Success Metrics & How to Measure Them

TL;DR The 12 metrics that actually predict retention in SaaS today span four categories: Loyalty & Satisfaction (NPS, CSAT, CES), Retention & Revenue (Retention Rate, C...

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futurefundraisingnow.com /2 weeks ago

What Maximus the Cat teaches us about effective fundraising

Did you know that enough Syrians have been displaced from their homes to fill 221 Yankee Stadiums? That’s 12 million people. I can’t get my head around either 12 million or 221 Yan...

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futurefundraisingnow.com /1 week ago

3 powerful ways to use social proof in your fundraising

One fundraising mistake that’s so tempting to make: Telling donors that hardly anyone is supporting your cause … thus their gift is extra important. It seems like a good idea. It’s...

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nonprofitpro.com /1 week ago

Why Data Hygiene Is the Most Underrated Fundraising Strategy in 2026

Bad data quietly kills fundraising performance — and as nonprofits adopt AI, any data issues they have get exposed. Here's why data hygiene is now foundational infrastructure for n...

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nonprofitpro.com /1 month ago

How to Build a Nonprofit PSA Campaign Strategy That Delivers

Public service announcements remain one of the most valuable outreach channels available to nonprofits, but reach alone is no longer enough. Here’s how to turn donated airtime into...

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futurefundraisingnow.com /1 month ago

How tactical fundraising questions can generate bad answers

How often should we mail or email our donors? Should we be posting on TikTok? What colors should we be using in our communications? Nonprofits ask a lot of questions like these. Be...

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nonprofithub.org /2 weeks ago

How to Reduce Donor Friction and Increase Average Gift Size

Discover how Cheddar Up helps nonprofit organizations and PTAs streamline their digital giving and event management. In this guest feature, we explore best practices for simplifyin...

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nonprofitpro.com /1 week ago

15 Questions to Diagnose Weaknesses in Your Fundraising Copy

Is your fundraising appeal copy connecting with donors — or quietly pushing them away? Run one recent appeal through this 15-question messaging checklist to pinpoint exactly where...

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clairification.com /1 month ago

5 Strategies to Improve Nonprofit Use of Donor Data

I cannot tell you how many times I begin a consultation with a small nonprofit, only to discover they have no real donor database (to collect and store data) or CRM (to effectively...

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nonprofithub.org /1 month ago

First-Time Donor Retention: 3 Best Practices for Nonprofits

The most fragile relationships you have are those with first-time donors. While the average new donor retention rate sits at just 14%, smart nonprofits know that securing the "gold...

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Sources covering Fundraising Metrics

clairification.com

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nonprofithub.org

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eventmarketer.com

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futurefundraisingnow.com

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nonprofitpro.com

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zonkafeedback.com

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