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  • The Million-Follower Fallacy, Submodularity, and Why Your Influencer Strategy Probably Doesn’t Work

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medium.com /3 weeks ago

The Million-Follower Fallacy, Submodularity, and Why Your Influencer Strategy Probably Doesn’t Work

A working introduction to influence maximization on graphs — what the math says, what the data says, and why marketing teams keep getting…Continue reading on Medium »

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