Latest updates for Analytics Platform

Fresh curated links around Analytics Platform are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Google Ad and Analytics add more AI tools
  • Threads updates profile analytics display
  • How to Analyze and Govern Gemini Enterprise App Usage at Scale with BigQuery

Post angles to try

Share the most useful takeaway for your audience.
Turn one article into a quick practical checklist.
Ask your audience how this shift affects their work.
Turn angles into scheduled posts

Fresh articles and ideas

Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.

socialmediatoday.com /4 weeks ago

Google Ad and Analytics add more AI tools

Updated displays and notes offer easy access to information and new benchmarking features provide performance insights.  

Read source
socialmediatoday.com /1 day ago

Threads updates profile analytics display

The platform rolled out an artificial intelligence-powered summary that offers trend insights on follower and viewer engagement.

Read source
cloud.google.com /1 month ago

How to Analyze and Govern Gemini Enterprise App Usage at Scale with BigQuery

Deploying the Gemini Enterprise app across an organization marks a transformative leap forward in workforce productivity, providing employees with an amazing, high-performance suit...

Read source
cloud.google.com /1 day ago

Agentic analytics with the Data Agent Kit

Imagine your director sends you a chat message Monday morning: Our average order value dropped 7% in January, but total revenue stayed flat. Why? If you’re a data practitioner, you...

Read source
practicalecommerce.com /1 month ago

New GA4 Channel Tracks AI Traffic

The new "AI Assistant" feature in Google Analytics shows performance metrics such as engagement, events per session, time per session, and more. The post New GA4 Channel Tracks AI...

Read source
practicalecommerce.com /1 month ago

New GA4 Channel Tracks AI Traffic

The new "AI Assistant" feature in Google Analytics shows performance metrics such as engagement, events per session, time per session, and more. The post New GA4 Channel Tracks AI...

Read source
blog.hubspot.com /2 weeks ago

Peec AI alternatives for AI visibility monitoring in 2026

Peec AI alternatives are AI visibility platforms that go beyond monitoring to help marketing teams close citation gaps, connect AI search data to CRM attribution, and run programs...

Read source
databricks.com /1 month ago

Building a soccer coaching app on Databricks

Tracking data is now the richest signal in sport, but the real gap is turning the...

Read source
thedroptimes.com /2 weeks ago

The Drop Times: Rybbit Analytics Maintainer Explores Embedded Dashboards and No-Code Event Tracking for Drupal

For Drupal sites with logged-in experiences, the integration can use existing user attributes to segment journeys and activity, extending Rybbit beyond anonymous traffic reporting.

Read source
productleadership.com /1 month ago

The Future of Product Analytics

The Future of Product Analytics Author: Akansha Chauhan – Product Marketer Product analytics used to be much simpler. A team launched a feature, opened a dashboard a few days later...

Read source
learn.g2.com /1 week ago

AI in Audience Intelligence Platforms: What 600+ Verified G2 Reviews and 3 Leading Vendors Reveal

Key Findings Search and summarization lead AI usage. According to G2’s analysis of 600+ verified Audience Intelligence reviews, these were the most mentioned AI capabilities...

Read source
salesforce.com /1 month ago

Real-Time Engagement with Time Spent Tracking in Data 360 with Web SDK

Almost every business accumulates massive amounts of behavioral data in their search for rich and actionable customer insight, yet they often miss the most critical signal: the dur...

Read source
crazyegg.com /1 month ago

Track Web Analytics for any traffic segment over time

Every traffic segment in Web Analytics now has its own time-series chart, so you can see how it performed day by day. Visualize when traffic... The post Track Web Analytics for any...

Read source
editorialge.com /1 month ago

AI Performance Analytics: A Comprehensive Step-by-Step Guide

Ever feel like your business data is talking, but you can’t quite hear what it’s saying? You track sales numbers. You monitor team productivity. You watch customer satisfaction sco...

Read source
socialmediatoday.com /1 month ago

X adds Grok-powered insights to Ads Manager

The move represents the platform’s latest artificial intelligence integration advance, and could eventually lead to full advertising automation.

Read source
blog.apify.com /1 month ago

Marketing intelligence tools: build your own AI pipeline

A brand monitor, a competitive intelligence platform, a rank tracker, a social listener: four logins, no shared data. Here's a pipeline that can replace all four.

Read source
martechseries.com /3 weeks ago

OtterlyAI Launches Agent Analytics, Making AI Agent Traffic Visible and AI Search ROI Measurable

The new feature reads server log data to show marketing teams every AI agent and crawler visiting their website, connecting visibility in AI answers to real crawl activity as a fir...

Read source
rudderstack.com /4 weeks ago

RudderStack MCP: Your whole customer data stack, one conversation away

Connect your AI tools to your whole customer data stack with RudderStack MCP and get 30+ tools for debugging, monitoring, governance, and more.

Read source
learn.g2.com /1 month ago

8 Best Marketing Analytics Tools I'd Recommend in 2026

When I started evaluating marketing analytics tools, comparing HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, Google Cloud BigQuery, Singular, GetResponse, and AgencyAnalytics,...

Read source
cloud.google.com /4 weeks ago

How WPP operationalizes platform and data engineering for AI marketing

Between chaotic levels of market fragmentation and economic volatility, marketing and communications agencies can no longer rely on the human intuition they’ve traditionally used t...

Read source
dev.to /1 month ago

How to Build Customer-Facing Analytics for B2B SaaS

Your B2B customers want to see their data. Usage metrics, billing summaries, conversion funnels, performance dashboards. Every customer expects analytics inside your product. They...

Read source
martechseries.com /1 week ago

SEOPulse Launches Enterprise AI Visibility Platform as Traditional Search Rankings Lose 50% Traffic to Answer Engines

New benchmark study reveals AI models agree on top brands in under 1.5% of queries, prompting SEOPulse to launch real-user session tracking for enterprise marketing teams across Ch...

Read source
habr.com /4 weeks ago

Какие российские сервисы сквозной аналитики советуют нейросети в 2026 году

Уже 37% активных пользователей ИИ начинают искать информацию не в Яндексе или Google, а в нейросетях. Эксперты click.ru решили разобраться, почему одни продукты регулярно появляютс...

Read source
am-online.com /1 month ago

An AI-ready data layer that makes insights actionable

Advertisement feature from CitNOW Group

Read source

Turn fresh research into a full content calendar

Use SocialBu to discover ideas, generate post drafts, and schedule them across your social channels.

Sources covering Analytics Platform

blog.apify.com

Recent coverage from public sources
Public source

blog.hubspot.com

Recent coverage from public sources
Public source

cloudblog.withgoogle.com

Recent coverage from public sources
Public source

dev.to

Recent coverage from public sources
Public source

editorialge.com

Recent coverage from public sources
Public source

habr.com

Recent coverage from public sources
Public source