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Agency covers creative advertising, alongside branding and strategy.
Appointment follows two-way competitive pitch.
Ad agencies have an overwhelming amount of buying tools to choose from. And they’re increasingly relying on AI to focus just on what will help them meet their clients’ needs. Betwe...
- - • New “Agency Certification” credential helps marketers identify agencies with LinkedIn Ads expertise - • With LinkedIn Ads delivering 121% ROAS among major ad netwo...
A new job posting aims to position the company as “a leading voice on the future of advertising."
Coca-Cola works with several agencies outside WPP Open X – the holding company’s bespoke marketing solution.
But we can’t make ads like we used to. Clients won’t buy them: too risky, the media agency doesn’t understand them and Mark Zuckerberg says try him instead. How often have we heard...
HEINEKEN announces the outcome of its global marketing agency ecosystem review, appointing a new roster of Creative, Production, and Media partners to accelerate the next phase of...
Appointment was made through a competitive pitch process.
I always like work that does more than behave like advertising. Work that enters culture, creates some noise, and ultimately sells stuff. As we say in the BBDO network, it’s all ab...
The global marketing remit spans 20 countries, including the UK.
New agency won car brand's business after a multi-stage pitch.
Account is currently serviced by a bespoke Omnicom team, formerly from Interpublic Group’s IPG-X.
WPP’s EssenceMediacom is the incumbent on the account.
Paracencio joins the Accenture Song-owned agency from VML.
Review is part of Heineken’s ambition to create a “more streamlined, effective and future-fit agency model”.
Omnicom was the incumbent.
EMEA agency won the account in a competitive pitch.
Four agencies have been shortlisted for the account.
The new full-service production unit brings AI-powered content capabilities, with human expertise, directly to clients—from TV-grade video and audio to display, social, and rich me...
Brkthru joins as a strategic partner; Campaigns deliver significantly more working media and operational efficiencies PubMatic announced accelerating global adoption of its Agentic...
Brkthru joins as a strategic partner; Campaigns deliver significantly more working media and operational efficiencies PubMatic announced accelerating global adoption of its Agentic...
The7stars is the incumbent on the account.
McCann Birmingham will be responsible for creative communications across England, Wales and Northern Ireland.
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