Latest updates for Adshare

Fresh curated links around AdShare are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Taboola Eyes The Finance Vertical With An Offer To Acquire Ad Network Dianomi
  • Miniclip’s mobile advertising platform AdSurge launches as standalone company
  • จาก Ad ที่ทำแยกในแต่ละแอป สู่ระบบจัดการโฆษณากลาง ที่ทีมใช้ซ้ำได้ บน iOS & Android

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Fresh articles and ideas

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adexchanger.com /1 month ago

Taboola Eyes The Finance Vertical With An Offer To Acquire Ad Network Dianomi

Taboola has made an offer to buy Dianomi, a UK-based ad tech company that connects financial advertisers with premium business and finance publishers. Terms of the deal include a c...

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pocketgamer.biz /1 week ago

Miniclip’s mobile advertising platform AdSurge launches as standalone company

Games studio Miniclip has built an AI-powered mobile advertising platform called AdSurge, designed for third-party games publishers. The tool has launched today, offering an integ...

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life.lmwn.com /1 week ago

จาก Ad ที่ทำแยกในแต่ละแอป สู่ระบบจัดการโฆษณากลาง ที่ทีมใช้ซ้ำได้ บน iOS & Android

แชร์วิธีสร้างระบบโฆษณากลาง (Custom AdSDK) ที่แยกการทำงานออกจาก Main App ให้นำไปใช้ซ้ำกับแอปอื่นได้ทันที และยึดมาตรฐานเดียวกันข้ามแพลตฟอร์มContinue reading on Life@LINE MAN Wongnai...

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adexchanger.com /1 month ago

More Alt IDs, More Problems; No Game Discs? Here, Have Some Ads Instead

ID, Please You know what the world needs more of? Advertising IDs.  That’s why this is a great week. Just yesterday, Taboola launched Realize ID, which CEO Adam Singolda says is “h...

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adexchanger.com /2 days ago

Subscription Streamers Fall Back In Love With Ads; Indie Agencies Get Lost In The DSP Margins

The streaming market is looking bleak; indie agencies are frustrated with DSP fees; and publishers and artists turn to paid newsletters for revenue. The post Subscription Streamers...

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habr.com /1 month ago

Подбор рекламных объектов в DSP: сколько стоит найти нужный баннер за сто миллисекунд

Мне давно было любопытно разобраться, как в RTB (Real Time Bidding — аукционная закупка рекламы в реальном времени) устроена хайлоад часть. Задача выглядит сложной: от площадок иде...

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pocketgamer.biz /3 weeks ago

Strengthening the sell-side voice in agentic advertising: TeqBlaze joins AgenticAdvertising.org

TeqBlaze, the independent ad tech vendor, has joined AgenticAdvertising.org (AAO), formalising work the company has been doing on the Ad Context Protocol (AdCP) since earlier this...

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adexchanger.com /3 days ago

Introducing The Netflix Pixel (Netflixel?); FTC Approves The Publicis-LiveRamp Deal

Pixel Me Rollin’  After recent layoffs, Netflix headed into earnings with a fresh pitch to advertisers. On Tuesday, Netflix unveiled what it calls the Netflix Pixel, an add-on to t...

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adexchanger.com /1 month ago

No More Ad-Free Magic Kingdom; What’s The Price?

Ad-free might not be free anymore; Amazon isn’t the only company hiding its transaction data; and the Paramount WBD merger continues. The post No More Ad-Free Magic Kingdom; What’s...

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adexchanger.com /1 month ago

Everyone Has Joined The Chat; Meanwhile, McDonald’s Joins The Ad Industry

Prompt Partners There’s a well-worn playbook for big media owners entering programmatic. First, they pick one exclusive or preferred platform partner. Think Walmart and The Trade D...

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bloomidea.com /3 weeks ago

BloomIdea: Measuring ChatGPT ads on Drupal, from the browser and from the server

Since September, advertisers in Europe can buy ads inside ChatGPT, and the Ads Manager asks for two things before it can tell you whether they work: a measurement pixel in the brow...

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ascii.jp /3 weeks ago

Uravation、ChatGPT広告(ChatGPT Ads)の出稿・運用支援を提供開始。開設と計測の実装から、日予算2,500円からの試験出稿、週次...

Uravation、ChatGPT広告(ChatGPT Ads)の出稿・運用支援を提供開始。開設と計測の実装から、日予算2,500円からの試験出稿、週次の運用、Claude Codeでの内製化まで

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adexchanger.com /1 week ago

Microdramas Bid For Big Bucks; The Truth Behind Mobile Game Ad Algorithms

Social-native brands love microdramas; Free games will show you more ads if they think you’re worth more; And gambling ads are taking over ESPN. The post Microdramas Bid For Big Bu...

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sellerapp.com /1 month ago

White Label DSP: How Agencies Are Reselling Amazon Programmatic

Amazon DSP used to be the line item agencies mentioned near the end of a sales call. Now it’s the reason the call happens at all. DSP’s share of total Amazon ad spend climbed from...

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prweb.com /1 day ago

Madhive Selects AdImpact to Bring Competitive Spend Data To Local Media

Partnership gives broadcasters, agencies and local advertisers competitive intelligence on spend in their markets to plan, activate, and measure smarter omnichannel campaigns NEW Y...

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martechseries.com /1 day ago

AdPlayer.Pro Launches CTV Ad Server with Real-Time OpenRTB Auctions

AdPlayer.Pro introduces a comprehensive CTV ad-serving platform built for enterprise broadcasters, OTT/FAST platforms, streaming services, and media companies that need independent...

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adexchanger.com /1 week ago

Newsletters Get Cozier With Advertising; Convoluted Creative File Names Are Kaput

Substack and behiiv are looking at programmatic; AI makes metadata more important than ever; and can Skydance compete with big tech? The post Newsletters Get Cozier With Advertisin...

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pocketgamer.biz /1 month ago

Zynga Ads+ brings 100 mobile games to advertising offering

Zynga has revealed Zynga Ads+, a new advertising offering to help brands and agencies navigate the mobile gaming ecosystem by bringing 100 leading casual mobile games into its port...

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webwire.com /1 week ago

FOX AdStudio Advances to Next Phase as Leading Agency Partners Put Agentic Advertising Into Action

FOX Advertising today announced the next phase of its agentic advertising platform, powered by FOX AdStudio, as leading agency and technology partners put its agent-to-agent capabi...

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adexchanger.com /4 days ago

So Begins ChatGPT’s Endless Ad Iterations; YouTube Affiliates With AliExpress

ChatGPT launches its latest iteration of ads; retail giant AliExpress expands its partnership with YouTube; and people are making their smart TVs less smart. The post So Begins Cha...

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adexchanger.com /3 weeks ago

Delivery Apps And Retailers Unite; How Do You Measure, Measure An Ad

Why retail partnerships are so popular; advertisers aren't satisfied with OpenAI's ad measurement; and how US tax dollars ended up going toward pro-Trump ads. The post Delivery App...

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martechseries.com /2 days ago

Disco Launches Pre-Purchase, Bringing Advertiser-Funded Cash Back to Shopify Checkout

New format creates a checkout revenue stream for merchants as pilot data shows roughly 5% higher order conversion when offers are shown Disco, the AI-powered commerce media platfor...

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musicbusinessworldwide.com /2 weeks ago

Warner’s ADA Central Europe inks exclusive worldwide digital distribution deal with Swiss label Sound Distribution

Sound Distribution's in-house studio produces music videos, visualizers, editorial monologues, cover shoots, and live DJ set integrations. Source

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adexchanger.com /1 week ago

Comic: Carriage Dispute

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …  The post Comic: Carriage Dispute appeared first on AdExchanger.

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