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In one way or another, we are all members of loyalty programs. Restaurants, hotels, airlines, rideshares, grocery stores, drug stores and even Pampers. Most fast-food restaurants o...
Loyalty and incentives platform Antavo has launched an MCP that lets marketers change their loyalty programme from inside Claude or ChatGPT, the AI assistants many marketing teams...
Drawing on Deloitte's 2024 consumer loyalty research across 9,800+ respondents, the piece argues hotels must shift from transactional points programs to experiential, AI-powered lo...
Ask any bank executive why they run a rewards program and you'll get some version of the same answer...
Most loyalty programs I joined over the years died quietly in my phone. I signed up, got a welcome coupon, and forgot about them. The few I still open every day have one thing in c...
Pointics gives WordPress businesses an easy way to create loyalty programs that reward customers for purchases, referrals, reviews, and repeat engagement. Pointics, an AI-powered l...
Loyalty programmes are likely to become more sophisticated as retailers make more use of the data collected about shoppers, one professor says.
AI agents are helping airlines and other travel companies stay connected with customers throughout the journey. By retaining context and acting on signals over time, they could tur...
Most c-store shoppers, 80%, have engaged with artificial intelligence with most interactions happening at a self-checkout kiosk. That's a top finding from a Par Technology report,...
5W research on how AI tools recommend credit cards, why publishers hold most of the visibility, and what card brands can do to earn a spot in answers.
Executives across retail call AI a top priority, yet very few can say what it has returned. In a June The post AI Pilots Need to Show Up on the P&L: What Startups Can Learn fro...
As consumers start using artificial intelligence to comparison shop, American Express aims to guide merchants in using the new technology.
Consumers using AI engage with brands’ offers at a higher rate than non-AI traffic and generate more revenue per visit, a survey from Adobe found.
Generative artificial intelligence is fast becoming part of the shopper journey with over a third of consumers, 34%, using AI tools to shop. That's the top finding of an Acosta Gro...
Exely's internal data shows tiered loyalty rewards tied to direct bookings can reduce OTA dependency and protect margins when reward costs are benchmarked against re-acquisition co...
Loyalty used to be simple, collect points, unlock a voucher, come back and spend it. That model work...
AI discovery is moving closer to transaction. Travel brands must become legible to machines without surrendering the memory, service, and loyalty advantages that set them apart.
AI agents are already deciding what you’re probably going to buy. They’re just not the ones buying i...
Supermarket giant boosts loyalty-linked sales from 47% to 65% in just 18 months In 2023, leading UK supermarket chain Morrisons set out to revolutionise its loyalty strategy to del...
As artificial intelligence assumes a bigger role in commerce and finances, having a clear record of agents’ actions is critical, executives said.
Retailers will keep competing hard on price, especially as shoppers become more cautious about where they spend. But a discount alone does not create a strong customer experience.
Retailers like Walmart are using AI to automate household shopping for staples like milk and eggs.
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