Supported Social Networks Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube Instagram, Facebook, Twitter, Pinterest Facebook, Twitter, Instagram, LinkedIn, Google My Business
Post Scheduling
Yes
Yes
Yes
Social Calendar
Yes
Yes
Yes
Content Approvals
Yes
Yes
Yes
Bulk Import
Yes
Yes
Yes
Post Preview
Yes
Yes
Yes
AI Content Generator
No
No
Yes
Post Recycling
No
No
Yes
Twitter Thread Scheduling
No
No
Yes
Instagram Story Scheduling
Yes
No
Yes
Instagram First Comment
No
Yes
Yes
Auto Post From Rss Feeds
Yes
No
Yes
Social Inbox
Yes
No
Yes
Top Performing Posts
Yes
Yes
Yes
Live Support
No
No
Yes
Paid plans starting at $29/month, 10 social media profiles $9/month, 1 social media profiles per social network $8/month, 4 social media profiles
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HootSuite works with more social networks

In comparison to Later, HootSuite works with Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube.

HootSuite has more features

In comparison to Later, HootSuite has more features.

HootSuite has many unique features

HootSuite has unique features like Instagram Story Scheduling, Social Inbox and Auto Post From Rss Feeds that are not available in Later.

Later also shines

Later has these features that are not available in HootSuite: Instagram First Comment.

Free plan and free trial

Both HootSuite and Later have a free plan. Both HootSuite and Later offer free trial on their paid plans.

Content planning with calendar

Both HootSuite and Later have Social Calendar for easy content planning.

Content approval workflow

Both HootSuite and Later have content approval workflow for easy content review within teams.

Generate AI content

Neither HootSuite nor Later have AI based content generator.

Schedule Instagram stories

HootSuite lets you schedule stories on Instagram which is not possible with Later.

Schedule Instagram posts with first comment

Later lets you schedule Instagram posts with first comment which is not possible with HootSuite.

Schedule Twitter threads

Neither HootSuite nor Later lets you schedule threads on Twitter.

Recycle your content - evergreen posting

Neither HootSuite nor Later have post recycling.

Import your social media content in bulk

Both HootSuite and Later supports importing content in bulk.

Automatically post from RSS feeds

Both HootSuite and Later supports automatically posting content from RSS feeds.

Team collaboration for your social media

Both HootSuite and Later have team collaboration feature.

Highly available live chat support

Neither HootSuite nor Later have live chat support.