Google My Business (GMB) is a free Google tool that helps businesses manage their online presence on Google Search and Google Maps.
What Is GMB?
A GMB profile allows businesses to display:
- Business name, location, and contact details
- Website link and operating hours
- Customer reviews and ratings
- Photos, updates, and promotions
Optimizing a Google My Business listing improves local SEO, making it easier for potential customers to find and engage with businesses.
It’s essential for small businesses, brick-and-mortar stores, and local service providers looking to boost visibility and credibility. Optimizing your Google My Business can make your business go viral in local searches.