What is MCP?
The bridge between AI and your tools
Model Context Protocol (MCP) is an open standard that lets AI assistants connect to external services. Instead of copying and pasting between your social media tool and your AI chat, SocialBu's MCP Server gives your AI direct access to your accounts, posts, and data.
Ask your AI to "schedule a post for tomorrow" or "show me this week's top-performing content" - and it just works.
Before MCP
- Copy data out of SocialBu
- Paste into your AI chat
- Copy AI output back
- Manually publish or schedule
After MCP
- Just tell your AI what you need
- It reads and writes SocialBu directly
- Posts created, scheduled, published
- Analytics surfaced on demand
Capabilities
Everything your AI needs to manage social media
From creating and scheduling posts to pulling deep analytics, SocialBu's MCP Server gives your AI a growing set of tools to work with.
Post Management
Create, edit, schedule, publish, approve, or delete posts across all your connected accounts - straight from your AI conversation.
AI Content Generation
Tap into SocialBu's built-in AI tools via your AI assistant. Generate captions, hashtags, content ideas, and repurposed variations in seconds.
Analytics and Insights
Ask your AI to pull engagement trends, top-performing posts, account-level metrics, and stat overviews - no dashboard-switching needed.
Automations
List, inspect, enable, or disable your SocialBu automations through natural language. Check automation logs to see what ran and when.
Account Management
Search, list, update, or reconnect your social accounts. Your AI can check which accounts are active and help you manage connections.
Content Curation
Discover curated content from your topics and let your AI help you pick what to share. Great for filling your content calendar fast.
Compatible AI clients
Works with the tools you already use
SocialBu's MCP Server is compatible with any MCP-capable AI client. Connect once, use everywhere.
Claude
by Anthropic
ChatGPT
by OpenAI
Cursor
AI code editor
Windsurf
by Codeium
Zed
AI-first editor
Any MCP client
Open standard
Quick setup
Connected in minutes
No complex configuration. Add the server URL, authenticate, and you're ready to go.
Add the MCP Server URL
Add it to your AI client's MCP settings. You can either pre-set your API token or let clients like Claude connect via OAuth.
https://socialbu.com/mcp
Authorize access
If using OAuth, your AI client will prompt you to log in and authorize SocialBu. If using an API token, just include it in the config and you're set.
Start giving instructions
That is it. Ask your AI to create a post, check your analytics, or list your scheduled content. SocialBu handles the rest.
Connect with API token
"socialbu": {
"url": "https://socialbu.com/mcp",
"headers": {
"Authorization": "Bearer your-api-token"
}
}
}
Or connect with OAuth (Claude, ChatGPT, etc.)
"socialbu": {
"url": "https://socialbu.com/mcp"
}
}
Clients like Claude will prompt you to authorize via OAuth - no API token needed.
Example prompts you can use
- "Schedule a post for tomorrow at 10am on Twitter and LinkedIn"
- "Show me my top 5 posts from this week"
- "Generate 3 caption variations for this image"
- "Which of my automations are currently active?"
Join over 18000+ users
Join over
18000+ users
Join a thriving community of over 18,000+ users and
supercharge your social media journey with us.
Join a thriving community of over 18,000+ users and supercharge your social media journey with us.