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Think 3D So after a quick trip out of town, reading the new “book of Elon“, book on Elon Musk, great airplane read, and I suppose, some interesting thoughts:  First, after r...
Think 3D So after a quick trip out of town, reading the new “book of Elon“, book on Elon Musk, great airplane read, and I suppose, some interesting thoughts:  First, after r...
On Wednesday the Apple homepage marked 50 years with a nostalgic and abstract animation showing its products. (via Cult of Mac - Your source for the latest Apple news, rumors, anal...
As John Ternus prepares to take charge, the tech titan that once urged consumers to ‘think different’ may itself be ripe for disruption
For 50 years, Apple's boldest bets have reshaped the world. From personal computing to music and mobile, they haven't just entered industries—they've completely overhauled them.
Below, David Pogue shares five key insights from his new book, Apple: The First 50 Years. Pogue is a seven-time Emmy Award winner for his stories on CBS Sunday Morning, a five-t...
The world has changed, but your thinking might not have. Discover why outdated ideas fail and how new thinking drives real progress.
I’ve always had a soft spot for companies that obsess over the invisible details. Apple doesn’t shout about its breakthroughs as loudly as… The post Apple’s quiet revolution: Why t...
There’s a debate in marketing that just won’t die: Does growth come from standing apart, or from sticking in people’s minds? The textbooks love differentiation. Be unique. Carve ou...
Steve Jobs' famous advice, 'You can't connect the dots looking forward; you can only connect them looking backwards,' offers a practical guide for navigating career uncertainty. I...
John Ternus will face innovation challenges that Tim Cook never had to
I have an opinion. Just my opinion.Continue reading on Medium »
In 1985, Intel was in trouble. Japanese competitors were dominating the memory chip market that Intel had helped invent. Inside the company, leadership debated what to do. During o...
Why incremental innovation loses and moonshots win.
Maybe “mine” was never about origin. Maybe it was about what gets carried forward.I’ve been trying to figure out when, exactly, an idea becomes mine.Recently, I was working on a pr...
It’s a lesson for every leader.
This week we look for ways to diverge towards the unexpected.Tags: chess, difference, thought
John Ternus can remake Apple the way it should have been OPINION Apple's pending leadership transition affords the company a rare opportunity to return to its roots and once again...
If you agree that Apple itself was It’s hard to imagine a more orderly, confidence-inspiring, exciting-but-not-at-all-surprising, this-feels-right way to do this.
the-importance-of-thinking-outside-the-box
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