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The most fragile relationships you have are those with first-time donors. While the average new donor retention rate sits at just 14%, smart nonprofits know that securing the "gold...
Recurring donors are reshaping nonprofit fundraising, delivering stronger retention, longer relationships, and more lifetime value. New data highlights how a small group of committ...
Donor lifetime value has grown nearly 18% and median gifts are up 20%, while recurring giving approaches 21% of revenue, new data shows. At the same time, first-to-second gift conv...
Most nonprofits misdiagnose why donors leave. The real problem isn't a generosity deficit — it's a stewardship deficit. Here's what a donor stewardship strategy actually requires,...
Nonprofits are widely trusted — so why are fewer people giving? New insights suggest the issue isn’t confidence, but connection. Leaders must rethink how organizations engage donor...
Nonprofits saw their strongest fundraising growth in years — but fewer donors are fueling it. New FEP data reveals a widening gap between dollars raised and participation, raising...
Nonprofits are losing donors even as revenue grows, which puts new pressure on donor acquisition. Sector experts share how authentic connections can help you attract high‑value don...
Online revenue jumped 15% in 2025, driven largely by one-time gifts, donor-advised funds and heavy year-end giving, according to M+R “Benchmarks” 2026. The findings highlight stron...
New data highlights how nonprofits with system-driven marketing approaches achieve stronger donor retention, clearer revenue visibility, and more stable funding outcomes amid ongoi...
Nonprofits have worked to avoid over-soliciting donors, but new data suggests that caution may be going too far. When organizations do ask, most people give — raising new questions...
Most nonprofits don't lose donors because of poor fundraising. They lose them because the data that should support the relationship gets buried across tools that don't connect, and...
I cannot tell you how many times I begin a consultation with a small nonprofit, only to discover they have no real donor database (to collect and store data) or CRM (to effectively...
Fewer small donors are sustaining growth, raising concentration concerns for non-profits
Philanthropy, Not Fundraising I’m going to go out on a limb here and make an assumption. Here goes: Your goal is to attract supporters and invest in long-term relationships that w...
In uncertain times, donors who normally give to nonprofits may hesitate to make their usual gift. Here’s how nonprofits can stay resilient, relevant, and financially stable in a sh...
Younger donors aren’t disengaged — they’re giving differently. One quirky fundraising example highlights how peer-to-peer fundraising can help nonprofits stay relevant, even when s...
A common belief in fundraising is that donors need to take a rest from giving for some time after they donate. Seems intuitively correct. It’s not correct. It’s one of the most des...
Nonprofits put enormous time and care into donor communications. Yet too often, appeals, emails, newsletters, websites, and event promotions fail to generate the response organizat...
Most nonprofits produce impact reports — but few say they work. New research reveals why, and what separates reports that build donor trust from those that fall flat.
Fundraise Up’s Tara Broughel and Matt Bowe key findings from the “Pulse of the Donor” benchmark report, including why more donors are giving smaller gifts and how mobile, social, a...
Discover how Cheddar Up helps nonprofit organizations and PTAs streamline their digital giving and event management. In this guest feature, we explore best practices for simplifyin...
The Center for Sustainable Giving has launched to help nonprofits shift from short-term fundraising to sustainable recurring giving. The initiative equips leaders with training, in...
Donors expect nonprofits to know them the way Netflix and Amazon do. That means coordinated messaging across every channel — and the data infrastructure to back it up. Here's what...
Donors who use donor-advised funds give more, volunteer more frequently, and take a more strategic, values-driven approach to philanthropy, new data shows.
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