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The US-based leagues have seen F1, owned by Liberty Media, expand more outside its European base in recent years, helping boost its popularity.
Less than a week into the 10th season of the PVL, Ricky Palou, the president of the organizing Sports Vision Inc., is already looking at the longer term in sustaining the growth of...
As the America’s Cup and SailGP gain broadcast time to boost their commercial value, what does it do for the sport? Do more views translate to more people sailing? Becky Sodon cont...
There's more golf around us than ever. Here's why we need to embrace these additional forms while also creating pathways into more traditional golf. The post How shared stewardship...
Every fall, across thousands of towns in America, a lacrosse coach who got into youth sports because they genuinely love the game and believe in what it does for kids,… The post T...
Across neighborhoods and small clubs, weekend golf tournaments continue to draw steady turnout, even as leisure habits shift toward faster, screen-based entertainment. The appeal i...
by Craig Leweck, Scuttlebutt Sailing News Whenever a fleet or organization gathers to discuss the future, my fear is conversation will be directed by the trophy winners. People suc...
International game expansion and a FIBA partnership are turning the NBA from a distant American institution into an attainable goal for players abroad.
by Craig Leweck, Scuttletbutt Sailing News It’s hard for the USA to do well in the Olympic sailing events when the boats and boards are not widely used, if at all, in the country....
The fast-growing sport in the state teaches life lessons and builds community for all.
The fast-growing sport in the state teaches life lessons and builds community for all.
Whether it be network broadcast, YouTube, or other social media channels, there is an eagerness for sailing events to attract an audience. The reasons are varied from commercial ex...
When the Ultimate Sevens Academy started back in 2013, few could have predicted that it would lead to a brand new global sevens competition.
The SportsPro publication, which focuses on the business world of sport, looked at the challenge for three emerging sports competitions to build lasting loyalties. This excerpt is...
Women’s sports are gaining momentum across the U.S., with athletes and fans celebrating historic TV ratings and wins for equal opportunities and pay
How Black communities are reshaping the game and inspiring a new generation
The Professional Disc Golf Association has launched the PDGA Foundation, a new 501c3 nonprofit created to support the continued growth of disc golf communities across the globe. Im...
CCSD adopted girls flag football as a pilot program in 2012-13, making it one of the first districts in the country to offer the sport. The CCSD model has since been adopted by oth...
Average attendances in Premiership Women's Rugby grew by almost a quarter across the 2025/26 league campaign.
When it comes to global sports, few things get bums on seats more than a celebrity star player signing.
The number of women and girls joining Table Tennis England is soaring on the back of recent initiatives to make the sport more inclusive. The post Female membership soaring as init...
The growth of junior disc golf in Ontario, Canada, is driven by a simple idea: give young players opportunities to play, compete, learn and belong by removing barriers.Image:
A record 8.4 million students participated in high school sports in 2025-26, with girls flag football and wrestling leading growth for the fifth straight year of gains.
The new 'Game On' initiative aims to get 500,000 young people in sports-centered mentoring by 2035
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