Social Media Ideas for Creative Branding

The Smarter Way to Buy Creative

Creating Retail Brands People Remember

Finom unveils vibrant brand identity highlighting entrepreneurs' journeys

Finom, an all-in-one banking platform, has launched a new brand identity created by Dubai-based Border Zero Creative and Branding Agency. The rebranding effort centers around the c...

What to Look for in a Branding Agency

Have we lost the joy of branding?

The best projects embrace the fun, says Brand Impact Awards judge.

Instagram's new brand identity is more than just a wordmark

The platform's new look is designed to "flex and grow".

The Power of Proprietary Visual Assets

Perky Bros puts restrained Southern hospitality before shouty branding in its identity for Tennessee resort Southall

Branding parlance often deifies qualities like ‘boldness’ – being ‘brave’, ‘zigging when others zag’, ‘disruption,’ and so on and so forth. Some projects, however, demand and deser...

Creative Comment: How the Brand Behaves

A strong brand system defines more than appearance. By documenting behavior, teams can apply it consistently across channels, formats, and real-world constraints. The post Creative...

Tapping Into Social Adventure as Brand Growth Strategy

A major aspect of Oak & Stone’s expansion from Florida to Texas involves a brand refresh centered on “social adventure,” leveraging its signature self-pour tap wall and intenti...

Pan Atlantic University: Corporate Identity and Brand Management (CIBM) Programme

A brand is not defined only by its logo, colours or visual identity. It is shaped by the experiences, perceptions and relationships an organisation builds with both its clients and...

A glimpse behind the scenes of Coca-Cola's new branding

JKR pulls back the curtain in a fascinating video.

Best Brand Strategy Agencies 2026

Brand strategy is the layer beneath the logo. Before a company has a color palette or a typeface, it needs to know what it stands for, who it is talking to, how it is different, an...

This clever rebrand finds its entire personality in one tiny flourish

Lark Design Studio's new identity for EV cable brand Wottz proves that the best ideas sometimes hide in the smallest details. Some rebrands are worth studying not for their scale,...

Product branding: Definition, strategy, and how to master It via Brand Studio

You worked through the supplier delays, rejected the formula that was almost right, compared packaging samples under three kinds of light, and somehow learned enough about shipping...

The Best Branding Tools for 2026: Build, Manage and Elevate Your Brand

Infuse your brand identity into every aspect of your marketing strategies with these top branding tools. The post The Best Branding Tools for 2026: Build, Manage and Elevate Your B...

The greatest creative brief ever written: get home

More than ever, a powerful brand platform needs a fixed emotional destination that permits many different journeys.

This design studio turns brands into cults

Two years ago, a protein bar made a million dollars in its first week. It wasn’t just the formula, it was the gold packaging, the confident serif font, and a vibe that felt like a...

TBWA unveils new global visual identity

It was created by TBWA’s design studio Design by Disruption (DXD).

More Than a Logo

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Why brands have swapped competing for co-branding

In 2026, more and more brands are teaming up.

Corporate headshot strategy: From branding to marketing

Align your corporate headshot strategy with brand identity  Before anyone steps in front of a camera—or feeds selfies into an AI tool—pause and ask, What should our corporate heads...

Creative Retainers for Atlanta Brands: Scenarios and Choosing the Right

'Don't try to understand it': Meet Cooot, the studio making branding feel wonderfully uncertain

The Zhengzhou-based branding studio builds visual identities that evoke a fleeting sensation of seeing something familiar you can't quite make sense of. "I hope that when viewers...