Latest updates for Creative Assembly

Fresh curated links around creative assembly are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • CREACTION Studio Builds Visual Worlds Where Screens, Light, Sound, and Architecture Perform as One System
  • "This was not a Creative Assembly developed game": Total War boss points the finger at external partner for Shogun 2 Com
  • Meta unveils Horizon Create and Studio for AI-powered game creation

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designyoutrust.com /3 weeks ago

CREACTION Studio Builds Visual Worlds Where Screens, Light, Sound, and Architecture Perform as One System

CREACTION Studio is an independent Italian creative studio that designs visual systems for live shows, immersive spaces, brand experiences, and screens. Rather than treating animat...

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rockpapershotgun.com /1 day ago

"This was not a Creative Assembly developed game": Total War boss points the finger at external partner for Shogun 2 Com...

Last week, Creative Assembly and Sega pulled Total War: Shogun 2's remastered Complete Edition from Steam, after an avalanche of complaints about technical problems and some AI-gen...

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pocketgamer.biz /3 weeks ago

Meta unveils Horizon Create and Studio for AI-powered game creation

Meta has revealed Horizon Create and Horizon Studio, two new tools that use the agentic creation capabilities of the Meta Horizon Engine. The company said the tools are designed t...

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creativeboom.com /1 month ago

Studio Blackburn gives Sunderland a new 'living room' with its identity for Culture House

The London studio has folded two letters, 'C' and 'H', into a house symbol for the new cultural venue, which includes a 360-degree immersive gallery and a rooftop sky garden. There...

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pcgamesn.com /1 day ago

Creative Assembly clarifies gen-AI stance, and admits it "took its eyes off" Total War Shogun 2's Complete Edition

The Total War developer addresses anger and disappointment around the Shogun 2 Complete Edition, and states it will not use gen-AI assets.

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pocketgamer.biz /1 month ago

Keywords forms new global creative agency FreeAnimal

FreeAnimal has launched as a global creative agency by bringing together seven agencies under Keywords Studios. The new agency unites gnet, ICHI, KWM, Maverick, TrailerFarm, Big F...

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creativebloq.com /1 month ago

Behind the scenes of Witchspire's spellbinding artistry

Envar Studio's game director and concept artist reveal how they crafted the new game's vast open world.

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archdaily.com /1 month ago

Assemble to Transform Grade II*-Listed Bromley Hall into a New Creative and Light Industrial Workspace in London

London-based art, architecture, and design collective Assemble has recently announced a new workspace project in the English capital. Since its founding in 2010, the studio has bui...

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aws.amazon.com /1 month ago

Build agentic creative workflows with Amazon Quick and fal

Creative teams produce more assets than ever, but fragmented tools and manual context transfer slow production. This post shows how to build a reusable agent harness with Amazon Qu...

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thesixthaxis.com /1 day ago

Creative Assembly address Total War Shogun 2 Complete Edition issue including AI use

Just over a week ago Total War: Shogun 2 – Complete Edition remaster was pulled from sale amidst strong criticism over how it had been developed, and how AI had been used on the ga...

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pcgamesn.com /1 month ago

Total War Warhammer 40k learns from CA's fantasy trilogy to craft "a single experience" that will just keep growing

Creative Assembly explains how Total War Warhammer 40k’s development is inspired by its work on TWW3, and the importance of community.

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forrester.com /2 weeks ago

Unily Unite26: The Launch Of Content Studio An AI-Powered “Creative Engine For Enterprise Content”

Unily Unite26 was held in London, September 29-30, bringing together digital workplace leaders representing internal communications, IT, and HR. Unily CEO, Lokdeep Singh announced...

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pockettactics.com /1 month ago

Alien: Isolation 2 has huge access to 20th Century's archives, but Ridley Scott remains Creative Assembly's "guiding sta...

Alien: Isolation 2 is digging into Ridley Scott’s original vision while using 20th Century’s archive to build something new.

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gamedesigning.org /3 weeks ago

Online casino studios hire artists and animators from the games industry

Character animation, motion graphics, sound design and mobile interface work are no longer confined to conventional video games. The same disciplines can appear in real-money gambl...

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askagamedev.tumblr.com /3 weeks ago

After playing the new hotness (fortunes weave) I ended up wondering about what teams have to do during a significant shi...

Here's the thing about game development - we plan for modularity (meaning that it should be possible to make each major part independently and at the same time as the other major p...

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pocketgamer.biz /2 weeks ago

Unity unveils Spark AI game maker with Google Playground integration

Unity has unveiled Unity Spark, a new game creation tool that lets users build, refine and publish games without writing code. Spark allows creators to start with prompts and buil...

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creativeboom.com /1 month ago

Art&Graft's In Pursuit of Magic is a reminder of why we do this at all

Two years, five characters, and 42 pairs of creative hands were behind the London studio's most ambitious project, and also its most honest. We sit down with Vicky Ghose, Mike Molo...

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Sources covering Creative Assembly

archdaily.com

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askagamedev.tumblr.com

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aws.amazon.com

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designyoutrust.com

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feeds.feedburner.com

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go.forrester.com

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