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Discover key insights into shopping consumer behavior to enhance your sales strategies. This article explores how understanding customer motivations and preferences can lead to imp...
According to an oft-cited United Nations estimate, 40% of consumers say they’re willing to buy ethically produced goods, but only 4% actually do. Nearly two decades after that figu...
Per a YouGov survey, they spend more on clothing and prioritize quality versus value-conscious consumers.
Consumers are making food decisions through several decision filters at once: how they want to feel, how much they want to spend, how much time they have, and whether they trust wh...
Explore the latest insights in our article "7 Recent Consumer Trends Shaping Today's Market." Discover how recent consumer trends are influencing purchasing decisions, shaping bran...
MUSCAT: A striking image, a carefully crafted offer or a quick review from another user can turn a brief moment of browsing on a mobile phone into an immediate purchase. Mobile sho...
Discover the essential insights from shopper behavior analysis that every retailer should know. Uncover key trends and strategies that can enhance customer engagement and boost sal...
“Influencer marketing has redefined how people discover, evaluate, and buy products.” — They told us this, but did they tell us the whole…Continue reading on Medium »
The U.S. economy has shown some resilience but consumer confidence has not kept pace. Shoppers are still spending, but they are spending differently: more deliberately, more compar...
Cashfree and Consumer Collective by Atrium are bringing together a select group of founders, operators, and investors in Gurugram on September 20 for The Consumer Circle, a closed-...
Consumer trends are more complex than seasons. Here's how retailers are tracking them.
Shoppers are trusting AI to buy items on their behalf, but they still prefer a human step in the process, a new survey found.
One-third of consumers in tier-2 and tier-3 cities shop online
Commercial Implications of Weather on Consumers and BehaviorContinue reading on Medium »
Beauty is no longer shaped only by department stores, television advertisements, and traditional magazines. Across Asia, consumers are…Continue reading on Medium »
From scrolling for inspiration to searching for value and shopping for vibes, younger consumers are changing the modern retail landscape.
Consumers are no longer deciding between a traditional set of restaurant options: they're considering a wider range of meal solutions including grocery and c-store, and evaluating...
Make your BFCM bets defensible: simulate audience reactions before launch.
Customers are drowning in advertising—on phones, social media, streets, storefronts—everywhere. Standard campaigns blur together, and brands that rely on rational messaging and p...
The Rules We Rely On Before We Even Notice Them Most people do not wake... The post Consumer Protection Is Built Around Unequal Power appeared first on Social Media Explorer.
How new behaviors are rewriting the path to purchase, and what it means for brands trying to keep up.
A University of Tennessee study found that 30 seconds of Instagram scrolling is enough to make shoppers trust bold, unproven brand claims.
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