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From chocolate bars to famous cars, and the mark where it all began – Britain crowns its best loved trade marks.
Rolls-Royce has been crowned the nation's most iconic trade mark in a public poll marking 150 years since Britain became one of the first countries in the world to formalise the pr...
Animation, easter eggs, and Leighton Meester celebrate the chocolatier's centennial
Revlon, IKEA, Jägermeister, Audi, Müller FRijj, Pluck'd, Wingstop, TBPN, Amtrak
Martens United Dutch Brewery has introduced its new brand, Martens BeLite, to the American market with a unique advertising campaign. The launch, spearheaded by creative agency Lew...
Everyone loves a puzzle. And TravelBrands was only too happy to give its partners and guests attending its celebration of 145 years of travel something to puzzle over. Over 200 sup...
If I had to name my Mount Rushmore of brands seen as quintessentially American around the globe, it would probably be Levi’s, Harley-Davidson, McDonald’s, and Budweiser. While...
The campaign coincides with both brands' 85th anniversaries and America's 250th birthday
inDrive has launched a global rebranding initiative in collaboration with Border Zero, aiming to create a visual system that emphasizes fairness and simplicity. The new identity is...
SEVENTY YEARS OF BOLD: CARRERA HITS THE ROAD TO CELEBRATE AN ICON A coast-to-coast North American art tour, a legendary Corvette and the frames that started it all — Carrera’s 70th...
The brand's consistency around how people think, feel and decide has allowed it to sustain its success.
Black-and-white photography, minimalism, and young faces captured in a sensual, almost cinematic way… Which fashion brand comes to mind? Of course, it’s Calvin Klein. What began...
From the wide range of brand names listed on LogoMaker’s new graph (Visa, Target, Jaguar, IHOP, Spotify), it’s clear that successful brands emerge from nearly every corner of the b...
Danone is celebrating the bicentenary of its evian iconic brand More than just a natural mineral water it has become a living heritage at the intersection of an exceptional natural...
TCW, Jeep, Goodnites
From Milan to the world, a multidisciplinary studio reflects on its legacy of color, material, and forward-loo […]
Luxury houses are expanding signature codes with recent releases that hone in on archival references and immersive storytelling. The post Signature Moves: 8 New Releases Shaping Lu...
Maybelline has achieved immense success through its strategic and inclusive marketing efforts and captivating advertising campaigns. From leveraging the influential power of comput...
Classic Legends’ global expansion strategy rests on key pillars of owning the iconic British motorcycle brand BSA and having a brand licensing agreement with the Czech marque JAWA
For 50 years, CF NAPA has played an integral part in developing what is considered today the contemporary wine label. For the past 24 years, under the leadership of David Schuemann...
Kikkoman Sales USA Inc has announced the launch of Unleash Legendary a multi year campaign introducing a refreshed vision for its teriyaki portfolio connecting nearly 400 years of...
Bosch is celebrating 100 years of wiper blade innovation with a cross-country Route 66 journey designed to highlight the role of advanced wiper technology in improving driver visib...
Part of the brand's Made in America platform, the campaign celebrates the beer's 150th anniversary
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