Social Media Ideas for Triton Digital

Broadcast Radio Enters New Era: iHeartMedia First to Bring 'AudioGraph' to Market, Introducing Digital Precision and Mea...

iHeartMedia, the No. 1 audio company in America unveiled AudioGraphâ„¢ a suite of advertising capabilities that, for the first time, will bring digital-like targeting, identity-bas...

iHeartMedia Brings Digital Targeting and Measurement to Broadcast Radio For the First Time

On Thursday, the audio and podcast company iHeartMedia unveiled AudioGraph, a new suite of advertising capabilities built by its Triton Digital subsidiary that aims to bring digita...

Publisher Problems, DSP Solutions; Who’s Tagging Out?

Pub Crawl In ad tech, everything is becoming, well, everything. Viant has released a publisher data feed and dashboard-style product called Viant Publisher Solutions or VPS for sho...

Why Measurement Is The Key To Solving Digital Audio’s Scalability Challenge

Audio advertising has a scale problem. While Spotify, Pandora and iHeartMedia dominate industry attention, roughly half of the ad-supported audio market sits outside those platform...

Opti Digital Launches Insights Hub, a Unified Intelligence Platform for Publisher Revenue Growth

The new analytics solution transforms fragmented monetization, audience, operational, and UX data into real-time ad revenue intelligence for publishers.

Report: Canadian podcasting continues to grow

A decade ago, podcasting was something for nerds and outliers, and wasn’t seen as a legitimate media platform by the big players. How things have changed. A new report from Triton...

Teads Launches CTV Ensemble for Unified Omnichannel Orchestration

Comprehensive suite provides a single global access point for high-attention formats and measurable results – from brand storytelling to bottom-line performance. The launch highlig...

Spotify Fully Absorbs Megaphone; Buyers Don’t Trust CTV Ad Supply

All In One Spot Six years after Spotify acquired audio ad server Megaphone, the product has finally been entirely absorbed into the Spotify Ad Server. So if you’re a podcast publis...

iHeartMedia Expands Advertising Relationship with Amazon Ads Across Audio and Video Inventory

iHeartMedia announced an expanded advertising relationship with Amazon Ads, serving as a local reseller of its audio and video inventory, including Prime Video, Twitch, Amazon Musi...

3TB Expands Digital Influence Through Creative Content and Affiliate Marketing

3TB continues expanding its online presence through creative short-form content, affiliate marketing, and audience-focused digital storytelling. By combining product recommendation...

L'Argus Quadruples Revenue Per Page with Opti Digital

France's leading automotive media brand strengthens monetisation while preserving user experience, site performance, and audience trust.

Global launches self-serve audio and outdoor ad platform

Move designed to open up inventory to online advertisers.

MediaCo partners with WAPA Media to syndicate Puerto Rico radio show

What Platforms Say Will Bring Bigger Ad Budgets To Digital Audio

Streaming audio and podcasts are already a consumer staple. But advertisers still spend relatively little of their budgets on podcast and streaming music ads, while programmatic wo...

Adstra Launches ID Connection Strength; Joint Research with InterMedia Advertising Exposes Identity Quality Gap in CTV T...

New Findings Show Verified, Person-Linked CTV IDs Outperform IP-Based Methods by 24% in Person-Link Stability Adstra, a leading provider of data and identity solutions, announced t...

StreamLayer and Curated.Media Launch Programmatic Access to Real-Time, Moment-Based Ad Inventory Across Streaming Video

Landmark collaboration enables brands and agencies to access high-attention ad moments inside live sports and on-demand video through programmatic workflows, helping publishers gen...

Tencent Music completes $2.4B acquisition of audio platform Ximalaya

Ximalaya is one of China's largest podcasting and audiobooks platforms Source

The Trade Desk Unlocks Activation of Convenience Store Retail Data for Digital Advertising in Japan

Enabling integration of purchase data from approximately 28 million 7-Eleven App members on the DSP

Tech startup RTM Audio launches AI music detector UAI, which issues a signed certificate with every verdict

RTM Audio was founded by mixing and mastering engineers Ohad Nissim, Teezio, and Calin Enache, alongside music attorney Matt Buser Source

Upwave and MNTN Expand Partnership to Scale Brand Outcomes on Connected TV

MNTN advertisers can now launch Upwave Brand Lift measurement directly in the platform and quickly understand how their CTV campaigns are impacting brand metrics Upwave, the Brand...

Aotearoa Independent Media Agencies welcomes new partner LiveRem

Aotearoa Independent Media Agencies has partnered with LiveRem, a real-time salary benchmarking and people insights platform. The post Aotearoa Independent Media Agencies welcomes...

Inside The Trade Desk’s Pitch For Ventura TV OS

The Trade Desk is muscling its way into the TV operating system business with its Ventura OS – but the real story is what TTD’s ambitions reveal about conflicts of interest within...

Inside Ad Results Media’s Next Chapter: CEO Jordan Fox on Filling the Gaps Major Holdcos Leave Behind

ARM CEO breaks down the Miroma Group acquisition, audio's maturation as an ad channel, and why Miroma Group isn't building a generalist holding company

Scroll Audio delivers strong results for podcast campaigns across ANZ

Scroll Audio, a division of Scroll Media Ltd, has gained significant momentum in the podcast advertising space. The post Scroll Audio delivers strong results for podcast campaigns...