Latest updates for Swatch Group

Fresh curated links around Swatch Group are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Swatch and Audemars Piguet Debut Groundbreaking Royal Pop Collection
  • Swatch × Audemars Piguet Collab Arrives In Hong Kong on May 16
  • Swatch x Audemars Piguet Royal Pop unveiled in eight colourful pocket watch editions

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Fresh articles and ideas

Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.

thesource.com /2 weeks ago

Swatch and Audemars Piguet Debut Groundbreaking Royal Pop Collection

Swatch has officially announced the Royal Pop Collection, a revolutionary collaboration between two Swiss icons. This partnership merges Audemars Piguet’s legendary Royal Oak desig...

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thehkhub.com /2 weeks ago

Swatch × Audemars Piguet Collab Arrives In Hong Kong on May 16

Swatch and Audemars Piguet have unveiled Royal Pop, a disruptive new watch collection that brings together the playful spirit of Swatch and the fine watchmaking heritage of Audemar...

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timeandwatches.com /2 weeks ago

Swatch x Audemars Piguet Royal Pop unveiled in eight colourful pocket watch editions

Following a week of growing online buzz, the Swatch × Audemars Piguet Royal Pop collection has now been officially unveiled as an eight-piece series of transformable pocket watches...

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mens-folio.com /2 weeks ago

The Audemars Piguet x Swatch Royal Pop Has Officially Arrived

The Audemars Piguet x Swatch Royal Pop collaboration has officially been unveiled, and rightly so, opinions are divisive. We take a look at the pocket watch's details and how the e...

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mens-folio.com /2 weeks ago

Swatch and Audermars Piguet Announce the Royal Pop

AI-generated mock-ups, collector reactions and online speculation are already turning the launch into one of the year’s most divisive watch debates. The post Swatch and Audermars P...

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gq.com /3 weeks ago

Is There Another MoonSwatch Type Collaboration on the Way?

Swatch appears to be teasing a new partnership with one of the industry’s most prestigious luxury brands.

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monochrome-watches.com /2 weeks ago

In-Depth – Everything You Need to Know about the Audemars Piguet x Swatch Royal Pop (Live Photos & Video)

For the past few days, if you’re even remotely into watches, your Instagram feed has probably been flooded with speculations about Swatch’s next big collaboration. Ever since the f...

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luxuo.com /3 days ago

Swatch x Audemars Piguet Royal Pop: The Wildest Watch Release of the Year?

The AP x Swatch Royal Pop Collection turns one of watchmaking’s most recognisable dial designs into a cultural pocket watch phenomenon. The post Swatch x Audemars Piguet Royal Pop:...

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nytimes.com /2 weeks ago

Shoppers’ Frenzy for ‘Royal Pop’ Pocket Watches Forces Swatch to Shut Stores

The pocket watches, a collaboration with the luxury timepiece maker Audemars Piguet, drew crowds to stores and malls around the world.

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albawaba.com /1 week ago

AP x Swatch watches cause massive crowds, the price is insane

ALBAWABA - Long lines are waiting in front of stores worldwide following the launch of a new watch -- a collaboration between Swiss watchmakers Swatch and Audemars Piguet...

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fratellowatches.com /2 weeks ago

Audemars Piguet × Swatch Royal POp: Here’s What We Know!

Swatch has been teasing us for the last week about a secret release scheduled to debut on May 16th. The teasers refer to the Swatch POP (a watch introduced in 1986), a lanyard, a “...

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gq.com /2 weeks ago

Everything We Know About Swatch and Audemars Piguet’s Blockbuster Collaboration

The Royal Pop is almost here.

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gq.com /3 weeks ago

Swatch Is Officially Collaborating With Audemars Piguet

But what is it? We asked experts for their best predictions.

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wornandwound.com /2 weeks ago

Get in Line: the Swatch x Audemars Piguet “Royal Pop” Arrives this Weekend

Well, it’s here. After a great deal of speculation, Swatch and Audemars Piguet’s new “Royal Pop” collaboration has been unveiled. Only a few years ago, a partnership between Swatch...

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jewelleryfocus.co.uk /2 weeks ago

Watches of Switzerland reports record revenue of £1.8bn

The United States becomes primary market for luxury watch group following 24% sales growth

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fratellowatches.com /2 weeks ago

Audemars Piguet × Swatch Royal Pop — The Most Unexpected Swatch Collaboration Yet

After weeks of teasing, today, we got an unexpected embargo lift on the Audemars Piguet × Swatch Royal Pop. Only a very few AI mock-ups were somewhat close to what Swatch has just...

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campaignlive.co.uk /1 week ago

Audemars Piguet x Swatch: where brand proliferation becomes brand preservation

Is AP's partnership with Swatch is a way of establishing ownership over its design among the public?

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hodinkee.com /2 weeks ago

It's Official: Swatch and Audemars Piguet Are Planning A Collaboration Watch

Can Swatch recapture the MoonSwatch magic with its own take on the mighty Audemars Piguet Royal Oak?

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wornandwound.com /1 week ago

Damaged Goods: the Audemars Piguet x Swatch Royal Oak Debacle

The hype started immediately. Just a little over a week ago, Audemars Piguet and Swatch began teasing the unthinkable: a collaboration. Well, not just a collab, it quickly became c...

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investing.com /1 week ago

Swatch’s Royal Pop launch triggers consumer frenzy as resale prices soar

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sneakerbardetroit.com /2 weeks ago

Audemars Piguet x Swatch “Royal Pop” Collection Releases May 16th

Audemars Piguet and Swatch have officially revealed the “Royal Pop” collection, a colorful pocket watch collaboration releasing May 16th at selected Swatch stores worldwide. The pr...

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hodinkee.com /2 weeks ago

Hands-On: The Swatch x Audemars Piguet Royal Pop (Impressions, Live Photos, And More)

Everything we think you should know, and way, way more, about the release of the Royal Pop.

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designboom.com /2 weeks ago

audemars piguet and swatch revive the pocket watch with a playful pop twist

the bioceramic royal POP collection features a series of eight wearable pocket watches that merge haute horlogerie with the colorful spirit of swatch’s 1980s pop designs. The post...

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gq.com /2 weeks ago

Here’s Your First Look at the Swatch x Audemars Piguet Royal Pop

“The only way to play safe is to not do anything, and that’s not in AP’s DNA,” Audemars Piguet’s CEO says of the blockbuster watch collaboration. “If people don’t criticize the pro...

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Sources covering Swatch Group

feeds.feedburner.com

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feeds.nytimes.com

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sneakerbardetroit.com

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wornandwound.com

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campaignlive.co.uk

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luxuo.com

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