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Marketing consumer products comes with plenty of challenges. But just try selling a political candidate in a hyper-polarized, 24-hour news environment. That’s the world Mark Jablon...
As we transition from summer to fall, it is also the time of year when political commercials and messaging are hard to avoid.
New York Times: “As more people spend time scrolling on their phones, campaigns view these shows of support from influencers as a vital way to reach voters. They are also significa...
Political advertising disclosures in the U.S. used to be fairly simple. Since 2002, campaigns recorded commercials for television and radio that have been required to include infor...
Their videos have proliferated on social media, but the payments are frequently hidden from viewers.
We are in a quagmire! Going to hell in a hand-basket! Or whatever other clichés you want to use, we are in another election cycle and the same thing is happening now as it did in 2...
“Troy Jackson is taking the positive route as Republicans sink money into negative ads in Maine,” Semafor reports. “In a new ad running statewide and shared first with Semafor, the...
The Democrat’s negative spot that alleges corruption by his GOP rival debuts Saturday during a TCU vs. North Carolina football game.
As one of the country’s most closely watched congressional races, the contest between Rep. Marie Gluesenkamp Perez and John Braun has sunk into the fetid sewer that is modern polit...
It is election time once again! The buzzwords are flying in ads, you know exactly what I mean: “Common-Sense Solutions,” “Holding Corporations Accountable,” “Reining in the Utiliti...
“In 1964, Lyndon B. Johnson’s campaign ran a terrifying 60-second advertisement. It opens with a three-year-old girl in a field, pulling petals off a daisy while counting to ten. T...
Trump-endorsed congressional candidate Michael Alfonso is launching a district-wide television ad, set to air across Wisconsin's 7th Congressional District, featuring President Don...
New offering lets campaigns and political action committees (PACs) reach voters based on shared values and issue priorities rather than blunt demographic categories. Givsly, a valu...
As misleading political ads and ‘chart crimes’ pile up, experts and politicians want stronger rules to protect voters from deceptive campaign tactics.
The Democrat’s negative spot that alleges corruption by his GOP rival debuted Saturday during a TCU vs. North Carolina football game.
By John Fritze, CNN (CNN) — Republican campaign groups – supported by the Trump administration – asked the Supreme Court on Monday to let them purchase television advertising at di...
The Republican billionaire-funded, million-dollar ad campaign in key Wisconsin Assembly races relies on scare tactics about the trans community to target Democrats who have public...
Rivals are setting strict boundaries on generative AI in campaign ads, while National rolls out content without defining a clear policy The post National schtum on its AI attack ad...
Read ArticleThe ads says they're sponsored by the American Conservative Fund. They extol the values of standing against the left, supporting President Donald Trump, banning gender...
The new spot puts the focus on the president.
Read ArticleA social welfare group critical of Democratic state Sen. Cindy Holscher was up on the air Saturday with a new ad featuring Gov. Laura Kelly touting her support for Demo...
Only an election or two ago, digital advertising was relatively straightforward. But now the model has shifted. A recent RNZ analysis of political advertising on Facebook and Inst...
Read ArticleDemocratic state Sens. Cindy Holscher, Ethan Corson and Overland Park Mayor Curt Skoog are up on TV in the closing days of the primary election for governor. Corson's c...
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