Latest updates for Partner Ecosystems

Fresh curated links around Partner Ecosystems are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Modernizing B2B Partner Programs For The Next Era Of Partner Ecosystem Growth
  • Partner Ecosystems Earned Their Strategic Seat At The Table — Now What?
  • Has Your Partner Demand Strategy Kept Up With Your Evolving Partner Ecosystem?

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forrester.com /1 month ago

Modernizing B2B Partner Programs For The Next Era Of Partner Ecosystem Growth

Today’s B2B partner ecosystems include multiple partner types, diverse business models, and a broad range of value contributions. As partner ecosystems continue to evolve, organiza...

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forrester.com /1 week ago

Partner Ecosystems Earned Their Strategic Seat At The Table — Now What?

Partner Ecosystem Strategy Is Business Strategy For years, B2B partner ecosystem leaders have worked to prove that partner ecosystems deserve strategic attention. Our latest survey...

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forrester.com /1 week ago

Has Your Partner Demand Strategy Kept Up With Your Evolving Partner Ecosystem?

B2B partner ecosystems are becoming larger, more diverse, and more complex, yet some organizations continue to apply an outdated, single partner demand strategy across fundamentall...

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everlaw.com /1 month ago

Building a Partner Ecosystem for the AI Era in Law

Building a Partner Ecosystem for the AI Era in LawA conversation with Matthew Barmash and Jae Jung about the future of Everlaw’s partner business. by David Pemberton...

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snowflake.com /1 month ago

Snowflake Partner Network Updates: Building the Agentic Enterprise Together

Snowflake unveils the biggest Snowflake Partner Network update in years, with over $120M in ecosystem investment, expanded build resources, comarketing support and a global tier fr...

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forrester.com /1 month ago

Beyond MDFs: Partner Incentives Enter A New Era Of Strategic Investment

For many B2B organizations, partner incentives have historically centered on market development funds (MDFs) and co-op funding. Although funding programs remain essential, new data...

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forrester.com /1 month ago

AI Has Changed B2B Buying. Partner Demand Programs Must Follow.

Most partner demand strategies were built for a buying environment that no longer exists. Buyers increasingly use AI to discover solutions, evaluate options, and inform decisions....

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everlaw.com /1 month ago

Everlaw Partner Program: Fueling Ediscovery Innovation

Everlaw Partner Program: Fueling Ediscovery Innovationby Rich Liu...

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editorialge.com /1 month ago

10 Best Tools for Managing SaaS Partnerships and Integrations

SaaS partnership tools look different when you are building a product yourself. At Editorialge, we built ImagineLab.art around seven creative labs and one EDT wallet. The platform...

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cloud.google.com /3 days ago

Google Public Sector increases partner investments for frontline adoption

Partnership is at the core of Google Public Sector’s mission to empower government agencies and education institutions with transformative, mission-aligned solutions. We recognize...

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blogs.cisco.com /1 month ago

Partner Study Shows a Maturing AI Market, Expanding Opportunity for Partners

The 2026 Global AI Partner Study reveals how 1,702 partners are navigating the rise of agentic AI. From security gaps to a surge in advisory services, discover the strategies requi...

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databricks.com /1 month ago

The new Brickbuilder Partner Network tiers for ISVs and Data Providers are here

Earlier this year, we redesigned the Brickbuilder Partner Network Program for ISVs...

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weworkremotely.com /1 week ago

Lattice: Ecosystem Marketing Lead

Headquarters: Remote - US This role owns how Lattice turns its partner and integration ecosystem into a GTM advantage. It goes beyond traditional HR partnerships: the goal is to...

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wnynewsnow.com /1 month ago

Channel Performance Platform Features That Improve Partner Engagement and Program Visibility

When it comes to B2B, indirect sales have become the backbone of sustainable growth, yet most vendors still struggle to answer a simple question: which partners are actually drivin...

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martechseries.com /2 weeks ago

Everbridge Expands Technology Partner Ecosystem with Launch of Everbridge Marketplace

New Marketplace gives customers a centralized way to discover and access third-party solutions that extend Everbridge capabilities Everbridge, the global leader in High Velocity Cr...

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inc.com /4 days ago

Meet the 2026 Best International Power Partners

The digital world feels small, but connecting with the right global customers can still be a challenge. These Power Partners can help you make those connections.

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snowflake.com /1 month ago

Snowflakeパートナーネットワークのアップデート:エージェント型エンタープライズの共同構築

Snowflakeは、エージェント型時代におけるパートナーのスケールを支援するため、構築リソースの拡充、共同マーケティングのサポート、グローバルなティアフレームワークを含む、ここ数年で最大...

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news.sap.com /5 days ago

1,000 AI Agents by SAP TechEd: SAP and Partners Accelerate Together

When SAP challenged partners to build AI agents, the response far exceeded expectations.

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supplychaingamechanger.com /1 month ago

Why Product Distribution Partners are Crucial for Growth!

Every business today aims to find new growth avenues in a dynamic market. A big part of that strategy is finding distribution partners. These partnerships are key to extending reac...

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salesforce.com /1 month ago

The Partners Guide to the Headless Experience Layer

If you build on Salesforce as an ISV partner, you’ve poured years into the IP you ship: the Apex, Flows, and experiences your customers rely on every day. Agent harnesses like Clau...

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smallbiztrends.com /1 day ago

Oracle Enhances Marketplace to Boost ISV Collaboration and Sales Opportunities

Discover how Oracle's enhanced marketplace is revolutionizing collaboration with Independent Software Vendors (ISVs) and unlocking new sales opportunities. Explore the latest featu...

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editorialge.com /1 month ago

What Is a Design Partner Program and How to Run One

I still remember the sinking feeling of trying to validate my first B2B software product. I’d get on a call, proudly show off a semi-functional prototype, and wait for the praise....

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inc.com /1 month ago

Dr. Squatch’s Partnership Strategy Reveals a Powerful Lesson for Entrepreneurs

From Unilever to Megan Fox and IShowSpeed, Dr. Squatch knows the power of a good partner.

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prweb.com /2 days ago

Empath and Techs+Together Partner to Help MSPs Standardize Training and Upskill Their Customers

New partnership gives MSPs a structured way to train employees, develop their teams and provide ongoing technology education to their customers. BONITA SPRINGS, Fla., Oct. 22, 2026...

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Sources covering Partner Ecosystems

feeds.feedburner.com

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news.sap.com

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blogs.cisco.com

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cloudblog.withgoogle.com

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editorialge.com

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go.forrester.com

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