Latest updates for Partner Content

Fresh curated links around Partner Content are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Kargo helps brands cut through with premium creative on connected TV
  • How Kontoor’s Helly Hansen Acquisition Strategy Set the Stage for Success
  • The Product Expert Behind Ad Businesses at Major Platforms

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Fresh articles and ideas

Recent curated links from global sources. Generate one free draft from any story, then use SocialBu to schedule and refine your content calendar.

stoppress.co.nz /1 month ago

Kargo helps brands cut through with premium creative on connected TV

Advertising technology company Kargo’s interactive full-screen and multi-panel formats capture viewers’ attention. The post Kargo helps brands cut through with premium creative on...

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hbr.org /1 month ago

How Kontoor’s Helly Hansen Acquisition Strategy Set the Stage for Success

<p>Sponsor content from EY<em>‑</em>Parthenon.</p>

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lamag.com /1 month ago

The Product Expert Behind Ad Businesses at Major Platforms

Behind every major advertising platform is a small group of people who decide what an ad looks like, how it gets priced and sold, and how its results get proven. Lukia Xu, a Los An...

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whatson.ae /1 month ago

Inside ALL Events Services: The team behind Formula 1, Cirque du Soleil and more

Sponsored: A closer look at the infrastructure behind world-class events Every great event starts long before the crowds arrive. Behind every packed grandstand, VIP suite and stadi...

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adexchanger.com /1 month ago

How The Try Guys Turned Their Love For Liquid I.V. Into A Brand Deal

When a creator already loves the product they're marketing, it's easy to work it into their content in ways that feel natural. That's exactly what the Try Guys did. The post How Th...

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medium.com /3 weeks ago

From Playtime Posts to Paid Partnerships: Three Affiliate Programs to Explore

Free products, fresh content and real earning potential for family-focused creators.Continue reading on Medium »

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adweek.com /1 week ago

The New Frontiers of Commerce Media

This post was created in partnership with SMG As retail media networks evolve, brands are finding new ways to connect with consumers, creating new opportunities and challenges. Dur...

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inc.com /4 days ago

Meet the 2026 Power Partners in Creative & Branding

These companies offer creative experts and top-tier tools that can make your brand memorable.

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adweek.com /1 week ago

Smart TVs, Smarter Ads

This post was created in partnership with Google TV Smart TVs have transformed the advertising experience, paving the way for more relevant experiences without the disruptions of t...

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adweek.com /1 week ago

Capturing the Moving Target of Consumer Intent

This post was created in partnership with Uber Ads Brands still trying to follow the linear customer journey and sales funnel path could be left in the dust. During an […]

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forbes.com /1 month ago

Why Target, Macy’s And Major Brands Bridge To Creators Is Through LTK Con

Major brands like Macy's and Target and creator-founded brands like DIBS and Electric Picks connected with influencers at LTK Con.

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medium.com /1 month ago

How to Use Influencer Whitelisting to Scale Your Best Creator Content Into Paid Ads

Creator content that converts organically is the best ad creative you will ever have. Most Indian D2C brands let it expire in 48 hours…Continue reading on Medium »

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whatson.ae /1 month ago

Transform your home with EZER Creations

Sponsored: Make your house feel like a home with bespoke joinery crafted to suit your space Keen to elevate your home without completing a full-scale renovation? Or perhaps you’re...

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qchron.com /2 weeks ago

Glimmer Launches Creator+ offering turnkey Managed Services for Global and Regional Creator/Influencer Campaigns on its...

As more traditional advertising dollars move to creators, Fortune 5000 brands can now benefit from the turnkey ability to offload campaign sourcing, managing and back-office paymen...

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adweek.com /1 week ago

Move Over Social—CTV Is About to Revolutionize the Ad Experience

This post was created in partnership with Best Buy Ads Key takeaways Could CTV take a page from social and reinvent the legacy television ad-watching experience? During an ADWEEK H...

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martechseries.com /1 month ago

PODGO and Earned Media Productions Form Strategic Partnership to Combine Content Production, Distribution and Monetizati...

Partnership creates an integrated offering for companies and creators seeking to develop, produce, distribute and monetize podcast, video and branded content Earned Media Productio...

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hbr.org /1 month ago

The Intelligent Travel Program

<p>Sponsor content from Uber for Business.</p>

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adweek.com /1 week ago

When Everyone Has the Same Technology, What Sets Brands Apart?

This post was created in partnership with Dash Social AI has made it easier for marketers to produce content at scale. The bigger challenge now is creating content that reflects […...

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inc.com /4 days ago

Meet the 2026 Power Partners in Co-Working & Member Services

Whether you’re looking for a flexible workspace or smarter ways to manage your office, these companies can help.

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adweek.com /1 month ago

What It Takes to Manage Creator Commerce at Scale

This post was created in partnership with TikTok What happens when viral creator content starts moving faster than a brand can review, measure, or act on it? During a Brandweek […]

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adweek.com /1 week ago

A Holiday Playbook for the Year’s Busiest Shopping Season

This post was created in partnership with CVS Media Exchange  For retail brands, the holiday season is a critical time to get consumers into stores to shop. And because shoppers ha...

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inc.com /4 days ago

Meet the 2026 Power Partners in Advertising, Marketing & Sales

These B2B companies will help you get customers’ attention—and turn it into measurable business results.

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adweek.com /3 days ago

Purpose Over Product: The Brand-Building Playbook of Paulie Dery and Victoria Lozano

The CMOs of AG1 and Crayola on building authentic communities, embedding products into existing routines, and reframing competition.

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whatson.ae /2 weeks ago

Meet the team bringing major event stages to life

Sponsored: From sporting events to concerts and cultural celebrations, staging is a crucial part of bringing a production to life Think about the biggest events you’ve attended. Th...

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Sources covering Partner Content

feeds.hbr.org

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feeds2.feedburner.com

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martechseries.com

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medium.com

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stoppress.co.nz

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whatson.ae

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