Latest updates for Ogilvy

Fresh curated links around Ogilvy are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Beauty brands were writing slop before AI: here's how Uncommon won a D&AD Black Pencil for calling it out
  • We Are Pi's ads for Interrail break free from travel cliches to show how passengers really feel
  • How Oatly Became a Creative Force, by Breaking All of Marketing’s Rules

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creativeboom.com /4 weeks ago

Beauty brands were writing slop before AI: here's how Uncommon won a D&AD Black Pencil for calling it out

Nils Leonard explains how painstaking craft turned a collection of annoying buzzwords into a parody of the periodic table, a campaign that's now won design and advertising's bigges...

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creativeboom.com /1 month ago

We Are Pi's ads for Interrail break free from travel cliches to show how passengers really feel

This clever poster turns a sentence into a train journey: a simple but effective design trick, delivered in style. Let's be honest, we all know what a travel ad looks like. Beautif...

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entrepreneur.com /1 month ago

How Oatly Became a Creative Force, by Breaking All of Marketing’s Rules

Oatly creative director Michael Lee explains how to make marketing that pops.

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adweek.com /1 month ago

Folklore Hires Colle McVoy President to Lead Agency Into the Future

Obele Brown-West said her feedback is already being processed into agency change

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creativebloq.com /1 month ago

Ad platform sparks brand romance with 100 love letter billboards

Are they collaborating or courting?

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fastcompany.com /1 month ago

Best Workplaces for Innovators 2026: Advertising, marketing, and PR category winners

These eight companies stood out to Fast Company’s Best Workplaces for Innovators 2026 judges for enabling employees to innovate with new technologies and effective processes. The i...

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fastcompany.com /1 month ago

The most creative advertising and marketing projects of 2026

The advertising and marketing category of Fast Company’s Innovation by Design Awards honors campaigns across all mediums in service of a product, cause, or brand. This year’s winne...

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adland.tv /1 week ago

Brands Make Bold Statements: Week of October 16th

Just Eat, Princess Margaret, Qualia, Connecticut DPH, Kwik Fit, and more

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creativeboom.com /1 month ago

This clever design trick by Guinness means it can modernise without needing a new logo

A new campaign for the black stuff smuggles its most recognisable asset into a single word, and it's a genius move. Guinness has a new campaign out, and before you've even looked a...

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creativeboom.com /1 month ago

We Are Pi's ads for Interrail break free from travel cliches to show how passengers really feel

This clever poster turns a sentence into a train journey: a simple but effective design trick, delivered in style. Let's be honest, we all know what a travel ad looks like. Beautif...

Read source
adweek.com /1 day ago

Dentsu X’s Bruce Williams Explains That Campaigns Can Overcome Fragmentation

Bruce Williams, CEO of Dentsu X North America, talks breaking down media silos at Brandweek.

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entrepreneur.com /1 month ago

The Smartest Growth Strategy I Learned Didn’t Come From an MBA — It Came From an Advertising Creative

The next breakthrough for your business may not come from another productivity tool or another trend report, it may begin exactly where a creative director started years ago.

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marketingdive.com /1 week ago

Publicis calls AI marketing opportunity a ‘2-speed boat’ as agentic booms

The firm’s Sapient arm exemplifies AI’s dynamics as it struggles with growth but is instrumental to winning new business without a pitch.

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creativeboom.com /1 month ago

This clever design trick by Guinness means it can modernise without needing a new logo

A new campaign for the black stuff smuggles its most recognisable asset into a single word, and it's a genius move. Guinness has a new campaign out, and before you've even looked a...

Read source
inc.com /1 month ago

An Ad Executive Wrote the Best Guide to Great Ideas in 1939. It Still Explains How Creativity Works

AI can gather 100 ideas in seconds. It still can’t give you the one that’s actually yours.

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creativeboom.com /3 weeks ago

Derek&Eric's olive oil identity swaps Tuscan cliches for attitude and colour

Drzzl, a new olive oil brand, is brought to life with zingy colours and a wiggly wordmark. One of the biggest dilemmas in branding is finding a balance between giving people the re...

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adweek.com /1 month ago

How a 161-Year-Old Brand Stays Relevant

How a 161-Year-Old Brand Stays Relevant

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adweek.com /1 month ago

How a 161-Year-Old Brand Stays Relevant

How a 161-Year-Old Brand Stays Relevant

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marketingdive.com /3 weeks ago

How Thorne’s brand platform led to a $3.8B P&G deal — and what’s next

Chief Growth Officer Mary Beech details how work with brand consultancy Redscout turned consumer insights into campaigns and a communication style.

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creativebloq.com /1 month ago

Parker only went and made those viral anti-AI pen billboards real

Creatives' ingenious ideas went live in Times Square.

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adweek.com /1 week ago

When It Pays for an Agency to Break the Rules

This post was created in partnership with Elite Media In an industry built on gleaming skyscrapers and high-stakes pitch meetings, sometimes you have to go left when everyone else...

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inc.com /1 month ago

Full-Service Agencies Can Slow a Growing Consumer Brand. These 4 Problems Explain Why

The same agency structure that delivers polished campaigns can also create delays, extra layers, and creative compromises.

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adweek.com /2 days ago

Dentsu Creative Expands Scope With Diageo Across U.S. Trade and Shopper Marketing

The win expands a joint relationship spanning more 25 years.

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creativeboom.com /1 month ago

Creative agency Thisaway's rebrand isn't just a lick of new paint: it's a promise to clients

In crafting a new identity for itself, the Bath-based agency focused on fundamentals, rather than just slick visuals. If you've worked in an agency for a while, you'll recognise th...

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feeds.jamaicanews.net

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adland.tv

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adweek.com

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creativebloq.com

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creativeboom.com

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