Latest updates for Marketing Operations

Fresh curated links around Marketing Operations are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Marketing Operations Software for Lean Teams That Need More Output
  • Netlify: Senior Marketing Operations Manager
  • AEO for marketing operations: How to build scalable processes that connect AEO to revenue

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roboticmarketer.com /2 weeks ago

Marketing Operations Software for Lean Teams That Need More Output

For many small and mid-sized businesses, marketing remains a resource challenge. Most lean teams stretch to handle growing lists of campaigns, The post Marketing Operations Softwar...

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weworkremotely.com /2 days ago

Netlify: Senior Marketing Operations Manager

Headquarters: Remote About the Team Netlify is a product-led growth company, and Revenue Operations owns the systems, data, and infrastructure that turn that growth into revenue....

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blog.hubspot.com /2 weeks ago

AEO for marketing operations: How to build scalable processes that connect AEO to revenue

Buyer behavior has changed since the advent of artificial intelligence. Now, before ever filling out a form or clicking an ad, prospects are likely asking AI for recommendations, c...

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roboticmarketer.com /5 days ago

The Complete AI Marketing Operations Platform: Strategy, CRM, Campaigns, PR and Reporting

Marketing teams today face new pressures as digital channels multiply and competition intensifies. Professionals understand that simply adding The post The Complete AI Marketing Op...

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forrester.com /3 days ago

Everything Is A Marketing Operating System

Why Does Everyone Want To Be An Operating System? The appeal of the operating system concept is straightforward. It meets marketers’ need for technology and service ecosystems that...

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github.blog /1 month ago

Marketing ops as code: Automating events from planning to follow-up on GitHub

If you can write down how you do your work, you can automate it. Here's what I did to support GitHub's APAC marketing team. The post Marketing ops as code: Automating events from p...

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roboticmarketer.com /1 month ago

AI Marketing Platform Demo: What Should You Expect From a Modern Marketing Operations System?

Marketing professionals know that the path from idea to impact is rarely linear. Teams juggle multiple channels, shifting goals and complex The post AI Marketing Platform Demo: Wha...

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simplilearn.com /1 month ago

What Is a Product Operations Manager? Role and Skills | Simplilearn

TL;DR: A Product Operations Manager improves the processes, tools, data, and workflows that keep product teams running efficiently. While Product Managers decide what to build, Pro...

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blog.hubspot.com /2 weeks ago

AI agents for digital marketing: How to scale campaign execution without scaling headcount

Digital marketing is one of the most process-intensive functions in marketing, and AI agents for digital marketing are changing how teams handle that load. Every campaign involves...

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forrester.com /1 month ago

The World That Spawned RevOps Is Unrecognizable

Over the past decade, B2B go-to-market (GTM) organizations have grown increasingly complex and fragmented. Revenue operations (RevOps) functions emerged to drive consistency, effic...

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roboticmarketer.com /1 month ago

B2B Marketing Strategy Software that junior Marketers love

Every business wants its marketing to work harder, especially if working with a lean team. For junior marketers faced with complex goals, scarce The post B2B Marketing Strategy Sof...

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weworkremotely.com /1 week ago

Maven Clinic: Director, Marketing Operations

Headquarters: New York, NY; Remote, US (Hub cities) Maven Clinic is the world's largest virtual clinic for women and families on a mission to make healthcare work for all of us....

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roboticmarketer.com /1 month ago

B2B Marketing Strategy Software that junior Marketers love

Every business wants its marketing to work harder, especially if working with a lean team. For junior marketers faced with complex goals, scarce The post B2B Marketing Strategy Sof...

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roboticmarketer.com /1 month ago

B2B Marketing Strategy Software that junior Marketers love

Every business wants its marketing to work harder, especially if working with a lean team. For junior marketers faced with complex goals, scarce The post B2B Marketing Strategy Sof...

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roboticmarketer.com /1 month ago

B2B Marketing Strategy Software that junior Marketers love

Every business wants its marketing to work harder, especially if working with a lean team. For junior marketers faced with complex goals, scarce The post B2B Marketing Strategy Sof...

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weworkremotely.com /1 month ago

Koast.ai: Head of Operations @ Koast.ai

Headquarters: Tampa, Florida URL: https://koast.ai Head of Operations | Full-time | Remote (US hours) | Reports to the CEO | Growth path to VP of Operations / COO Koast is th...

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martechseries.com /5 days ago

Creative Adtech: When AI Makes the Advertisement Itself a Real-Time Optimization System

In the past, advertising followed a well-defined production cycle. Marketing teams would create a concept, designers would develop visuals, copywriters would write the messaging, a...

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roboticmarketer.com /3 weeks ago

Sales and Marketing Alignment: Building a Lead Handover Both Teams Actually Trust

Few areas in business spark as much debate as the working relationship between sales and marketing. Both teams focus on growth, yet friction The post Sales and Marketing Alignment:...

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salesforce.com /1 month ago

Introducing The Campaign Agent That Turns Goals Into Growth

Most campaigns run blind to every other campaign hitting the same customer. Campaign Agent arbitrates across all of them, in real time, in the customer's favor.

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weworkremotely.com /2 weeks ago

Netlify: Senior Demand Generation Marketing Manager

Headquarters: Remote About the Team Netlify is a product-led growth company with an unusually large organic top-of-funnel, where tens of thousands of people discover and sign up...

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martechseries.com /4 weeks ago

Snappy Kraken Launches Snappy AI, a Marketing Operations Coworker for Financial Advisors

New AI analyzes marketing activity and results to identify gaps and recommend next steps Snappy Kraken, the martech innovator dedicated to powering smarter, more efficient financia...

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prweb.com /2 weeks ago

Integrate Brings Governed Marketing Data Into AI Workflows B2B Teams Already Use

Integrate MCP lets marketers ask business questions about their marketing campaigns, leads, spend, pipeline and ABM data, and act on the answers with the same permissions and appro...

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weworkremotely.com /1 month ago

OnTheGoSystems: Head of Marketing

Headquarters: Remote URL: http://onthegosystems.com At OnTheGoSystems (creators of WPML and PTC), content is a key driver of how hundreds of thousands of people discover, und...

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blog.hubspot.com /1 week ago

The marketing automation model that drove 9x qualified lead growth in a secondary market

When we reviewed our Japan marketing automation programs last year, the picture wasn’t pretty. Our automated emails were generating about 12 qualified leads per month against a goa...

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Sources covering Marketing Operations

blog.hubspot.com

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github.blog

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go.forrester.com

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martechseries.com

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weworkremotely.com

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prweb.com

Recent coverage from public sources
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