What Is Event Marketing? Strategy and Examples
Event marketing turns a live gathering into brand engagement through direct participation. See the strategy, real examples, ROI data, and FAQs for 2026.
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Event marketing turns a live gathering into brand engagement through direct participation. See the strategy, real examples, ROI data, and FAQs for 2026.
Headquarters: EMEA Remote About Customer.io Over 9,000 companies — from scrappy startups to global brands — use our platform to send billions of emails, push notifications, in-ap...
By Melissa McAvoy, Founder of Luxury Experience & CoContinue reading on Medium »
A list of all the must-attend events for advertising executives looking to network and refine their strategies across culture, technology and more.
TVNZ and One NZ are backing the Marketing South conference, held at Christchurch’s new One NZ Stadium on Tuesday, November 3, 2026. The post Marketing South lands major partners an...
In 2021, Maritz began monitoring its footprint in an effort to become a more sustainable business events company. Since then, the organization has achieved Bronze-level certificati...
A lot of B2B industry events carry your exact market's name in the title, which makes them feel like the obvious room to sponsor. That instinct is often wrong. Plenty of industry-n...
One afternoon. A few big ideas. A first look at the experiences we're creating. And most importantly, access to some of the people shaping what's next in catering and events.
“This article explains how hiring a professional event photographer transforms temporary corporate gatherings into high impact marketing assets. High quality imagery elevates brand...
November 2026 Top Women Leadership ForumNovember 4, 2026 | The Lighthouse at Chelsea Piers, NYC Register Today>> Top Women in Media & Ad TechNovember 5, 2026 | The Lighth...
Experiential marketing turns brand messages into experiences. Learn how it works, why it matters and how to create campaigns audiences want to engage with. The post Experiential Ma...
Insurance organizations invest significant effort in major marketing moments. A new program launches, an industry conference approaches, or the company decides to host a webinar or...
In boardroom pitches, photorealistic renders are essential for securing approval for brand activations. They bridge the gap between idea and budget by showcasing scale and flow. Ut...
Adobe and Apollo are using intimate gatherings to deepen relationships, learn what audiences really think, and strengthen creative communities.
The show, which starts Monday, is doubling down on topics like creators to differentiate in a crowded events calendar and court more decision-makers.
【出展&協賛パートナー募集】企画・運営はまるごとお任せ!企業の魅力を体験化する「みつけイロ」横浜・東京の3イベントで協賛企業を募集
B2B event teams are operating under increasing pressure. Budgets remain constrained, audience expectations continue to rise, and CMOs want clearer evidence that events contribute t...
Brand partners are set to be stars at Bravo Fan Fest 2026.
Jotform Accelevents Swoogo Cvent Event Management Bizzabo vFairs Whova EventMobi EventsAir brings registration, attendee engagement, event apps, onsite to...
We share three special events from KMC Long Island, KMC Québec, and Tharpaland KMC, each offering a glimpse into the many ways people come together to practice, connect, learn, and...
Pack your bags, this week we’re discussing the evolution of the brand trip. Namely, we’re looking at Tarte cosmetics, who have become infamous with inviting some of the most famous...
The industry's most vibrant gathering is back!
Juniper Events, the event company behind Skin Fair, Gothmas, The Vault, and more is hiring! The Inworld Marketing Manager is responsible for creating notices/notecards and engagin...
At Advertising Week New York, marketers from Target and JPMorgan Chase discussed balancing algorithmic content and analog activations.
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