Why a one-size-fits-all luxury strategy doesn’t work
A $5M home might sell overnight while a $20M trophy lingers for months, because "luxury" isn't one market — and one pricing playbook can't serve both ends.
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A $5M home might sell overnight while a $20M trophy lingers for months, because "luxury" isn't one market — and one pricing playbook can't serve both ends.
Luxury home prices are rising faster than the broader market. Here’s how agents can adjust prospecting for move-up and cash buyers. The post Luxury Home Prices Outpace the Broader...
Luxury U.S. home prices are up 4.7% year over year, compared to a 1.5% increase in non luxury prices, as homebuying demand from affluent people continues to outpace demand from av...
Rising incomes and stock market gains have created more luxury buyers; however, the Agency's inaugural mid-year report reveals supply lags behind.
A new report ranks the premium housing market across 7 levels of luxury, revealing how the classic million-dollar benchmark has shifted.
While new home sales have struggled overall this year, the higher-end and uber-luxury segment continues to show solid results as builders continue to add more communities to tap in...
Global inquiries double in 2026 as affluent clients chase land, privacy and scale
Northern Virginia's luxury real estate market surged in the first half of 2026, with sales of $3M and above increasing 83% year over year. The broader Capital Region luxury market...
Manhattan's luxury market continues to outperform, with $20 million-plus properties recording a 25% annual increase in contract signings.
One of the biggest misconceptions in today's market is the belief that a beautiful home will naturally sell itself. That may have been true in another cycle. It isn't true now. The...
There was a time when Tampa Bay's luxury market was often viewed as Florida's best-kept secret. Buyers searching for trophy waterfront estates, architecturally significant residenc...
Only five major US metros still have median luxury prices below $1 million, giving agents a clearer view of affordable high-end markets. The post Only 5 Major Metros Have Median Lu...
West Palm Beach, FL, where the typical luxury home costs 8.9 times more than the typical non luxury home, has the nation’s biggest luxury home price premium. Next comes Miami, with...
The Agency report cites AI-era buyers, climate relocation, and tighter supply in the $1 million to $5 million tier shaping luxury demand.
Luxury housing markets are splitting globally. Tokyo surged 59% while Toronto, Vancouver, and major Chinese cities saw declines.
In a softening luxury goods market, meaning has become the new currency, reshaping demand, raising expectations and requiring brands to earn the right to be purchased.
Luxury real estate has always followed a different path than the broader housing market, and nowhere is that more evident today than in Tampa Bay. While headlines often focus on hi...
Most pandemic-era luxury gains have disappeared. A new report shows which cities are still defying gravity.
Tampa and Miami lead a luxury surge as affordability keeps squeezing the rest of the housing market
The pandemic-era home price explosion was especially pronounced for luxury homes, but more than five years later, most of that growth has fizzled out. In a new report, Realtor....
A Hong Kong developer is dangling Mercedes-Benz cars to entice buyers of its high-end homes in the Southern district, riding on a resurgence in the luxury property segment. K&K...
New York City’s new development market continues to be a tale of two markets. Contracts signed for new condos in Manhattan asking $10 million or more nearly doubled in the second...
Naples, FL, has emerged as the nation's fourth most expensive luxury housing market, thanks to rising demand from younger millionaires.
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