Social Media Ideas for Luxury Brands

True rarity, short supply chains, and made-on-demand models: What today’s luxury brands can learn from the pre-1990s

Luxury brands have witnessed three decades of unprecedented growth. In April 2023, LVMH, home to the likes of Givenchy and Guerlain, even briefly became Europe’s most valuable comp...

Eat Dior, or Eat at Dior? How Luxury Brands Are Building Beyond the Product

For decades, luxury houses have expanded from products into stores, hotels, restaurants and other experiences. From Dior’s Milan flagship to Dubai’s transformation into a luxury ca...

At Paris Fashion Week, Luxury Has to Prove What It’s Worth

The luxury industry is redefining status as consumers increasingly look beyond logos to craftsmanship, provenance and the origins of what they buy. RIISE’s Sara Bell argues that lu...

Western brands under pressure as 'pre-owned' luxury booms in China

French luxury house Louis Vuitton has closed five stores in mainland China in the past two years - including a chocolate boutique in Shanghai - while Parisian department store Gale...

The New Luxury Standard Is Proof; SMX Certifies the Label

Luxury has always sold more than product.

Luxury brands' labor practices under scrutiny

Italian authorities are turning their attention to the luxury brands at the top of the fashion food chain after allegations of cheap labor and exploitation.

What It Takes to Build a Luxury Brand That Lasts

Building a lasting luxury brand demands distinctive identity, exceptional quality, financial discipline and consistently elevated customer experiences. The post What It Takes to Bu...

What the new rules of luxury can teach every brand

As consumers become more discerning and more skeptical of excess, the definition of luxury is being rewritten. Today, what feels truly valuable is often harder to manufacture: craf...

How Do Britians Luxury Brands Survive In A Market Owned By The Chinese?

If You Want to Look Sophisticated This Winter, These 9 Elegant Brands Should Be on Your Radar

Pure luxury.

New York Fashion Week Reveals Luxury’s New Growth Strategy

From Coach’s resurgence to Ralph Lauren’s momentum, New York suggests luxury’s next elevation will come from stronger product, identity and cultural relevance. The post New York Fa...

2026 Guide to Marketing Strategies for Luxury Brands [with Campaign Examples]

The marketing trends, lifestyles wanted to be sold, and celebrities that resonate with luxurious brands’ audiences evolve, but one thing stays the same: luxury advertising is all a...

The Psychology of Scarcity: How Luxury Brands Engineer Desire

An analysis of how luxury brands use scarcity, exclusivity, and psychological triggers like loss aversion to engineer desire, using Hermès, Rolex, and Amex Centurion as case studie...

From Cult Brand Thinking To Couture, Mizawe Reimagines Everyday Luxury

Mizawe, a new Los Angeles fashion brand founded by Miza Akhavan, is redefining luxury with its innovative "Silk Jean." Akhavan reimagines the classic five-pocket silhouette in flui...

1 luxury stock to consider buying as the rich get richer

Our writer thinks this luxury brand is a stock to consider buying while it's trading at a lower valuation than it's had in recent years. The post 1 luxury stock to consider buying...

The New Codes of Luxury Are Written in Niche Scents

From rare ingredients to independent perfumers, these niche fragrances prove that luxury does not always need to announce itself. The post The New Codes of Luxury Are Written in Ni...

Luxury watch brands that hold their value

  Like cars, watches have been known to lose their value the minute they leave the showroom. While this is largely true, some luxury watch brands retain value well, and some actual...

Luxury brands Cartier and Brunello Cucinelli are coming to Tampa’s Hyde Park Village

Hyde Park Village has had a banner year for adding high-profile retail, and two more international stars are on the way. The neighborhood today announced that Italian luxury fashio...

Must Read: LuxExperience Returns to Profit in Fourth Quarter, Authentic Brands Group Eyes IPO

Plus, Jil Sander names Marco Viganò CEO.

The Luxury of Knowing London

London's cultural fluency turns museums, galleries and fashion history into a luxury experience defined by context, access and discernment. The post The Luxury of Knowing London ap...

15 Luxury Knitwear Brands That Are Worth The Money

From heritage mills to modern masters, these brands make knitwear worth paying extra for. The post 15 Luxury Knitwear Brands That Are Worth The Money appeared first on Ape to Gentl...

Must Read: LVMH Fashion Sales Fall 5%, Kim Jones Relaunches Namesake Brand After Dior Exit

Plus, Riyadh Fashion Week postponed after airport attack.

London’s Hidden Influence on Global Luxury

Behind global luxury sits a quieter London network of tailors, embroiderers, milliners and makers whose expertise continues to shape the industry. The post London’s Hidden Influenc...

OTTICA.com Expands Lineup of World's Finest Luxury Brands in Prescription Eyewear

Expansion includes Valentino, Victoria Beckham, Tiffany & Co., Off-White™, Cutler and Gross, Palm Angels® and DITA Lancier ATLANTA, Oct. 21, 2026 /PRNewswire-PRWeb/ -- OTTIC...