Search results for Immersive Retail

Pufferfish Targets Retail Growth with Immersive In-Store Experiences at Retail Technology Show 2026

Pufferfish, the global creative technology company specialising in immersive experiences, is expanding its focus into the retail sector, unveiling a targeted offering designed to h...

When a Store Becomes a Feeling

There is a particular kind of retail that does not ask you to buy. It asks you to stay. To look. To feel something before you even reach for your wallet. Walking through one of Le...

Pufferfish Unveils Integrated Immersive Experience Business Model Ahead of InfoComm 2026

Pufferfish, the global creative technology company behind some of the world’s most recognised immersive installations, today announces the launch of a streamlined business structur...

Best Buy rolls out Meta Lab shop-in-shops

The retailer will debut the spaces — which allow shoppers to test Meta's lineup of AI glasses and VR headsets — at 50 locations this summer.

Meta Labs Slated for 50-Plus Best Buys

Shop-in-shops offer “eyes on” experience with AI glasses and VR headsets.

6 Retail Tech Trends That Will Redefine Shopping Forever

From AI-driven personalization to interactive touchpoints, the future of retail is all about engagement. Technologies like self-service kiosks and interactive retail media are not...

How smart material choices are reshaping the future of brick-and-mortar retail design

The retail landscape is undergoing a massive transformation that goes far beyond simple transactions. Physical stores are no longer just places where products sit on shelves awaiti...

Meta launches pop-ups in Best Buy stores

The Meta Lab retail locations will offer 900-square-foot in-store experiential spaces to test artificial intelligence-powered devices in the U.S. and Canada.

Disney, Hulu team on interactive, immersive storefronts

Why Digital Platforms Are Learning From Retail Spaces

Retail principles are quietly shaping digital platforms. From user flow to engagement, discover how online environments are adopting in-store thinking to keep people browsing longe...

The new chapter of bookstores: From retail to experience

Retail as we know it is shifting. Across industries, stores are no longer just points of sale, they’re experiences.

How AI, AR, and live streaming are changing the online shopping experience

In the digital native age, online shopping has become the norm for consumers around the world. Gone are the days when brick-and-mortar stores were the primary way of purchasing pro...

Amplium Makes Room For A Wider Range Of Apple Immersive Video On Vision Pro

Amplium is a dedicated destination for immersive video on Apple Vision Pro, offering a curated mix ranging from short immersive documentaries to music experiences.

The Aisle Is Smarter Than It Looks—and It’s Reshaping Retail Media Budgets

The quiet merger of shelf space and screen space has real implications for retail investment

Transform retail with AWS generative AI services

Online retailers face a persistent challenge: shoppers struggle to determine the fit and look when ordering online, leading to increased returns and decreased purchase confidence....

In-Store Asia 2026 Highlights India’s Growing Importance for Retail Innovation

In-Store Asia once again demonstrated the growing momentum, adaptability and innovation shaping the retail industry in India and the wider Asia-Pacific market.

The Rise of the Fourth Space: How Retail Is Becoming a Place to Belong

In part three of this series, we immerse into a world where retail is becoming a place to gather, connect and belong beyond home or work. Connection, community and engagement defin...

Meta Lab Brings Hands-On AI and VR Experiences to Best Buy Stores Nationwide

The New Ingredient for 2026’s Retail Recipe

New retail tech is creating frictionless conversions for all consumers.

Empathy is the Future of AI-Responsive Experiences

Immersive strategist and creative technology leader Adipat Virdi argues that the most powerful immersive experiences position people as active participants.

Digital-style in-store media proving complex for physical store environments

EDEKA’s Smart Retail Strategy Is Redefining Customer Experience

EDEKA’s interactive self-order kiosk project demonstrates how digital technologies are reshaping the in-store customer journey through smarter, more engaging retail experiences.

Self-service becomes retail infrastructure

Retailers are rapidly expanding self-service technology far beyond the traditional checkout lane as they look to improve customer experience, streamline store operations and addres...

Where Convenience Meets Experience in the Modern Digital Marketplace

The approach to using online platforms was once pretty straightforward. You’d log on, find what you needed, make a transaction, then log off. Simple as that. These days, however, t...