Cultural Relevance in Marketing
A Conrad New York Downtown executive outlines how hotels can use destination storytelling, co-created itineraries, multilingual content, and local partnerships to build cultural re...
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A Conrad New York Downtown executive outlines how hotels can use destination storytelling, co-created itineraries, multilingual content, and local partnerships to build cultural re...
In many hotels, marketing and revenue management are both active and focused on driving performance. Rates are being adjusted in real time
Non-hotel luxury brands like Audemars Piguet and NYC listening club Stylus are reshaping guest expectations around atmosphere and belonging, challenging hotels to rethink pricing,...
As one of the world’s leading online travel platforms, Booking.com has revolutionized the way travelers search, book, and experience accommodations worldwide. With a strong digital...
Hotels are capitalizing on screen-inspired travel through three strategies: leveraging filming-location status, curating set-related guest itineraries, and maintaining long-term ci...
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A fractional CMO argues that hotel tech vendors over-invest in product features while underinvesting in marketing, citing data showing winning SaaS companies spend 44% on sales and...
A practical guide arguing that post-checkout is the highest-ROI marketing window, outlining a 5-stage framework using CRM automation, personalization, and retention strategy to dri...
The article examines how hotels can transform dining from basic amenity to brand differentiator through approachable menus, local partnerships, and integrated guest experiences.
Hotels play a major role in the development of global travel and tourism. The presence of beautiful hotels makes tourist […] Magellan Solutions - Call Center | BPO | KPO | Outsourc...
A practical guide to mapping all six stages of the hotel guest journey, from inspiration to post-stay loyalty, with tactics to increase direct bookings at each step.
McLEAN, Virginia—The Hospitality Sales and Marketing Association International (HSMAI) concluded the 2026 Commercial Strategy Conference on June 17 in San Antonio, Texas. Over 1,00...
Running a hotel in today’s market feels like managing several businesses at once. Guests expect quick replies, seamless bookings, personalized […] Magellan Solutions - Call Center...
India's hospitality market, anchored by 2.9 billion domestic tourist visits in 2024, is expanding fast into Tier 2 and Tier 3 cities, but talent gaps and regional fragmentation are...
Hotels can grow wedding revenue beyond the room block by offering hospitality suites, F&B activations, local partnerships, and personalized touches that turn one-night stays in...
Wednesday brought hospitality.today's warning that Booking Holdings is unifying its B2B wholesale operation to resell hotel net-rate inventory across bank apps, airline checkouts,...
Hospitality has always been a competitive business, so hotel managers are continually on the lookout for trends that will give them the edge. There’s a lot of talk about tech being...
An explainer on cold calling for hotel sales teams, covering targeted outreach to corporate travel managers, event planners, and travel agencies to drive group and event bookings.
Discover how Lodging and Hospitality Management uses Cisco Meraki to deliver seamless guest Wi-Fi, enhance security with AI smart cameras, and streamline IT operations for a flawle...
With over 150 million users in more than 220 countries and regions as of late 2024, the Airbnb marketing strategy has grown from a startup idea into a global phenomenon. Central t...
HSMAI's AI Advisory Board outlines a three-pillar commercial framework covering AI-driven distribution, direct channel personalization, and unified data architecture for hospitalit...
The author argues that hospitality's next competitive advantage lies not in visibility but in maintaining consistent, trustworthy information across every digital touchpoint from d...
Using Hôtel de Paris Monte-Carlo as a case study, the piece argues that heritage hotels compete not on amenities alone but on their ability to turn history, location, and culture i...
Mirko Lalli warns that 80% of AI travel suggestions come from OTAs, leaving most hotels invisible, and argues that 70% of the fix is content strategy, not technology.
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