Latest updates for Gen X

Fresh curated links around Gen x are collected here so marketers can spot useful updates and turn timely ideas into posts faster.

Recent items include:

  • Are my gen X peers the influencers the world has been waiting for? | Emma Beddington
  • Glassdoor analysis finds 47% of Gen X workers write positively about their companies' AI use, compared with 40% of mille
  • The 9/11 generation may be building AI’s 9/11 moment

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theguardian.com /2 weeks ago

Are my gen X peers the influencers the world has been waiting for? | Emma Beddington

Their careers are peaking, they’re rich in money and time – and young people think they’re cool. But maybe it’s not as simple as that‘Stop sleeping on gen X.” I heard this on TikTo...

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techmeme.com /1 month ago

Glassdoor analysis finds 47% of Gen X workers write positively about their companies' AI use, compared with 40% of mille...

Taylor Nicole Rogers / Bloomberg: Glassdoor analysis finds 47% of Gen X workers write positively about their companies' AI use, compared with 40% of millennials and 33% of Gen Z wo...

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theblaze.com /1 month ago

The 9/11 generation may be building AI’s 9/11 moment

Born in 1979, the year Julian Assange called “Year Zero,” I am an Xennial, a member of that most exclusive of microgenerations.These days, it's fashionable to see yourself — or you...

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businessjournaldaily.com /1 month ago

Nearly 1 in 5 Gen X Workers Don’t Expect to Ever Fully Retire

GUAYNABO, Puerto Rico — Between dot-com crashes, the 2008 financial crisis, and a global pandemic, Generation X has weathered a gauntlet of economic disruptions. Zety®, a leading r...

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medium.com /2 weeks ago

Genz: The Flag Ripper Of Bullshit-Ism

While we are worried where this ‘Genz starts from’. Franky, Genz doesn’t start from anywhere and everywhere. Genz is not a generation. It…Continue reading on Medium »

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cbsnews.com /1 month ago

Gen Xers fret over Social Security. "I will likely be working in retirement."

Millions of Generation X Americans expect to depend on Social Security as their main — or only — source of retirement income.

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siliconrepublic.com /1 month ago

Gen X more open to workplace AI than younger co-workers, finds report

Glassdoor’s research found that older employees hold a higher opinion of certain AI functions, compared to their younger peers. Read more: Gen X more open to workplace AI than you...

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gizmodo.com /1 month ago

More Evidence Emerges That Gen-Xers Feel the Most ‘Whatever’ About AI

Not intensely positive. Just not intensely anything.

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columbian.com /1 month ago

Generation Z jumps into investing trend

Young adults today were born into a digital age with a world of knowledge and opportunities at their fingertips. That’s led Generation Z to start investing in the stock market year...

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investmentwatchblog.com /3 weeks ago

You probably can’t illustrate the GenX vs Millennials difference any better.

Chyba nie można lepiej zobrazować różnice GenX vs Milenias pic.twitter.com/mOmFNHKDtI — PATRYCJUSZ NRD (@PatrycjuszNRD) September 27, 2026 The post You probably can’t illustrate th...

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scarymommy.com /23 hours ago

Are We All Boomers Now?

While we may actually be Millennials and Gen X, it’s become clear that the kids think we are … old.

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scarymommy.com /23 hours ago

Are We All Boomers Now?

While we may actually be Millennials and Gen X, it’s become clear that the kids think we are … old.

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cater-event.com /1 month ago

From Boomers to Zoomers: Your Survival Guide to Five Generations of Event Guests

The event industry stands at an unprecedented crossroads. For the first time in modern history, five distinct generations are simultaneously active in the marketplace, each bringin...

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stuff.co.nz /1 week ago

It's not just millennials: Gen X and younger boomers are missing out on home ownership, too

It’s not just young Kiwis missing out on home ownership. The numbers actually reveal a much bigger shift.

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dianacorner.blogspot.com /1 month ago

Different Needs.

[Editorial]We are victims of our generations… Boomers, Gen X, Millennials (Gen Y), etc.Oh man… Lawrence Welk. The old folks are watching Lawrence Welk!Now the new generations are s...

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wealthmanagement.com /2 days ago

Gen Z Investors Are Switching Up Their Portfolios Ahead of the Midterms

About 24% of Gen Z respondents said they moved money into more conservative or lower-risk investments ahead of the election, compared with 13% of baby boomers.

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inc.com /1 month ago

Treating Gen Z Like a Monolith Is Lazy Management

Marcos Rodondo of Zenith Prep Academy rejects the idea that Gen Z needs its own management playbook. He argues that leaders get better results when they judge employees by their wo...

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nypost.com /3 weeks ago

Gen Z craves nostalgia, resorting to pre-tech era, new study says

Gen Zers have scrolled right past the digital era, officially falling back into the analog age. 

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cbsnews.com /4 days ago

How Gen X should practice "the art of aging"

NPR health and science correspondent Allison Aubrey, author of the new book, "Your Turn: How to Create a Midlife You Love," talks about facing all the possibilities of life's third...

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wealthprofessional.ca /1 month ago

Gen Z investors most likely to jump on new investment trends, study finds

Northwestern Mutual's 2026 survey finds Gen Z leads all generations in first-mover investing behaviour

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goodmenproject.com /1 month ago

Gen Z’s 13 Surprising Approaches to Life That’s Gaining Respect From Boomers and Millennials

Gen Z prioritizes fair compensation and work-life balance, challenging traditional norms and advocating for better treatment in the workplace. The post Gen Z’s 13 Surprising Approa...

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constructiondive.com /1 month ago

Generation Toolbelt: Gen Z builders know tech. They’re ready to teach — and learn

Gen Z has a shorthand with new apps that their senior colleagues don’t. At the same time, they’re eager to learn building from seasoned pros.

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fooddive.com /1 month ago

Younger shoppers are driving private label adoption, report finds

Gen Z and millennials have played a key role in store brand sales growing faster than name brands, according to Spins.

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omanobserver.om /1 month ago

Boomers to millennials, the vulnerable generations

The new, social, technologies are great, aren’t they? Well, if you’re of the current generation, and ‘tech’ has been part of your life while you’re growing up, they are as easy as....

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Sources covering Gen X

wealthprofessional.ca

Recent coverage from public sources
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businessjournaldaily.com

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dianacorner.blogspot.com

Recent coverage from public sources
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gizmodo.com

Recent coverage from public sources
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goodmenproject.com

Recent coverage from public sources
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medium.com

Recent coverage from public sources
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