The Role of Branding Agencies in the Gaming Industry
A $197 Billion Industry Where Most Studios Still Look the Same Pull up any indie storefront on a slow Tuesday afternoon and something weird happens. After scrolling for five minute...
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A $197 Billion Industry Where Most Studios Still Look the Same Pull up any indie storefront on a slow Tuesday afternoon and something weird happens. After scrolling for five minute...
Southeast Asia’s gaming ecosystem is staring at a US$14 billion projection by 2030, and the danger is not that the number is wrong. The danger is that the industry treats it as ine...
At Cyber Gear we have been monitoring the iGaming industry since 1996. The global iGaming industry continues to experience remarkable growth, driven by technological innovation, in...
Online gaming used to be a bit of a niche market, somewhat sidelined compared to more ‘serious’ entertainment, like music, film, or television. Even with the rise of the console in...
The first wave of crypto gaming sold a very tempting dream: play games, earn assets, and turn time into value. Then reality arrived. Token prices fell, weak game design got exposed...
After years of rapid expansion, the global games industry is now increasingly focused on sustainable international growth, stronger player retention and finding the right opportuni...
Numbers like US$14 billion have a way of ending conversations that should be starting them. They appear in pitch decks, analyst briefings, and industry reports as destinations, ser...
This article is from our free Iberia Region Report, published in association with Xsolla, available for download here. Join us at Pocket Gamer Connects Barcelona on June 15th and 1...
At first glance, one would think that the game industry is all wins. But the gaming space has its own challenges. Thousands of video games get released per year. But data shows tha...
Ahead of PGC Summit Malmo on May 27th to 28th and the big PGC Nordics conference in Helsinki on October 20th to 21st, we'll soon be launching our Nordic games industry report, in a...
The iGaming market is currently hyped, and understandably so: online casinos and betting have gone mobile, becoming more accessible than food delivery. For affiliate marketers and...
There is a category error that quietly undermines a significant number of brand and startup strategies in Southeast Asia, and it goes something like this: gaming is a vertical. A n...
Amidst mass layoffs, a still-tough job market, and rapidly rising hardware costs, the video game industry is feeling the squeeze. The process of making video games gets pricier and...
Browser gaming, once known mostly for its Flash-based games, largely faded from the spotlight as mobile app stores became more popular and started to dominate the industry's distri...
Bangkok, Thailand — The digital economy of Southeast Asia has undergone a structural transformation, elevating mobile and desktop gaming…Continue reading on Medium »
The gaming industry has had to adjust to many changes over the last few decades, but one of the more profound and systemic changes has been the way many of the market's individua...
Synopsis: GTA 5 turned one gaming stock into a huge winner, and GTA 6 is creating fresh excitement. The company expects a major jump in sales and cash flow, but the game has alread...
The third edition of the Morocco Gaming Expo opened here on Wednesday, bringing together national and international stakeholders from the video game, esports and new technologies i...
Digital marketing holds immense potential for enhancing brand awareness among gaming companies. That is primarily due to its ability to place these companies directly in front of a...
Online gaming is an ever-changing industry, offering new features, technology, and experiences as it evolves. Faster internet, and faster computation have really sped up the pace w...
Games industry advocate Amir Satvat has revealed that the Always Supporting the Games Community (ASGC) initiative has assisted 5,000 people in finding jobs across the industry. Sa...
Games industry M&A activity reached 54 transactions in the second quarter of 2026, with $2.3bn in deal value deployed. That's according to Aream & Co's Video Game Market...
This article is part of our UK region report, published in association with Xsolla, which offers insights from regional experts on the state of the market, a guide to the Top 50 UK...
With China’s games market accounting for around 20% of global player spending and 38% of growth, it’s not surprising that international curiosity for the sector is growing. After a...
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