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For decades, acetate has been the canvas for self-expression, while metal has largely been defined by engineering and restraint. OGI believes that true style doesn’t have to choose...
Hickmann Eyewear, by GO Eyewear Group, presented its Autumn/Winter 2026/27 collection at SILMO Paris, inviting optical professionals to discover a season built around contemporary...
The Sport Performance Sunglasses Collection is built for the water, the greenway, and the trail — all with an affordable price tag. NEWARK, Del., Sept. 14, 2026 /PRNewswire-PRWeb...
Expansion includes Valentino, Victoria Beckham, Tiffany & Co., Off-White™, Cutler and Gross, Palm Angels® and DITA Lancier ATLANTA, Oct. 21, 2026 /PRNewswire-PRWeb/ -- OTTIC...
Yohji Yamamoto has unveiled two new models and a new marketing campaign that extend the brand’s influence even further. YYSUN504, the hexagonal sunglasses showcase sleek 3D bevels...
Demonstrating its ongoing commitment to sports eye protection, WestGroupe expands its Versport collection with innovative high-performance eyewear for athletes. Every year, thousan...
Selin Olmsted Studio, a leading name in eyewear design and trend forecasting, proudly announces the launch of its highly anticipated 2028 Eyewear Trend Report. This expanded 70+ pa...
ReForm Eyewear collection features innovative technology that incorporates memory materials and now boasts over 100 patents worldwide, today announces the launch of its new Sun Col...
Trusted by champions – built for everyone: the global sports brand HEAD equips athletes with the gear they need to push past their limits and come out on top. From […] This story H...
EYECON returns to New York City March 5–7, 2027, at The Glasshouse, unveiling its theme, “Reframing Eyewear’s Place in Fashion & Tech.” Building on the success of its first two...
Reykjavik Eyes returns to SILMO Paris with four new designs inspired by the landscapes, light and color of Iceland. Making their debut at Stand H085, Hall 7, LOGI, AURORA, JON and...
Fashion Week can involve long days, multiple venues, and a packed social calendar. A sunglasses wearer might move from…
Moleskine recently announced the launch of Reframe Sunglasses, a new eyewear collection that transforms Moleskine paper into lightweight, high-quality sunglasses. Made with 68% re...
New silhouettes, photochromic lenses, and statement-making finishes deliver a balance of durability and contemporary style NEW YORK, Oct. 21, 2026 /PRNewswire-PRWeb/ -- FORK Eyewea...
From weekly eye health lectures to free keratoconus screenings and affordable eyewear packages, the brand puts prevention and
Discover Eddie Bauer’s versatile eyewear collection, perfect for transitioning from summer to fall. Elevate your customer’s style with contemporary and classic designs as vibrant s...
Altair’s JOE by Joseph Abboud introduces the Fall eyewear collection, featuring sustainable materials as the brand continues its socially conscious commitment to “Just One Earth.”...
Future-proof your eyewear marketing strategy. Learn how smart glasses growth and AI search are transforming eyewear PR, sales, and customer messaging in 2027.
FYSH introduces two striking new optical styles, F-3794 and F-3796, bringing fresh fashion energy to the collection. Inspired by the glamour of the runway, these statement-making f...
As students and professionals prepare to return to their routines after the summer break, fashion once again becomes part of the conversation. The back-to-school period has evolved...
Vision Expo, organized by The Vision Council and RX, is now accepting free submissions for the 2027 NOW Awards by The Vision Council. In its sixth year, the competition welcomes […...
Volcom, the globally recognized surf, snow and lifestyle brand, announced a new partnership with Loubsol, a heritage French eyewear and protection specialist. Under the agreement,...
ATELIER by Woodys, the brand’s premium line, introduces its new FW26 collection, continuing the evolution of its creative universe. The collection further explores the codes that d...
ClearVision Optical announced the introduction of four new BCBGMAXAZRIA optical styles, continuing the company’s more than 20-year relationship with the iconic fashion brand. For m...
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