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link.aps.org /3 weeks ago

Beware the Funnel: When Simplifying Dynamics Can Mislead

Author(s): Thomas Stemler and Michael SmallSimplified models of systems with fast and slow dynamics can miss a narrow region of phase space—a “singular funnel”—leading to misleadin...

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kalungi.com /1 month ago

A Practical Guide to Marketing Funnel Unit Economics

You can lose money on every new customer and still be making the right call, if the lifetime value math backs it up. But unless you're sitting on more funding than you know what to...

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