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This article provides a professional guide on What is Founder-Market Fit, a powerful and often overlooked concept that plays a ... Read more The post What is Founder-Market Fit: A...
Product-market fit is the holy grail of startups and launching innovation. It is when you are creating value for a profitable customer segment. It is the point at which your produc...
These customer-driven signals reveal whether real product-market fit exists, before growth metrics create false confidence.
Your customers aren’t rating you—they’re auditioning you. Here’s how to pass.
Originally appeared on Evil Martians.Authors: Gleb Stroganov, Product Designer, Varya Nekhina, Account Manager, and Travis Turner, Tech EditorTopics: Case Study, Developer Products...
Most founders think success starts with revenue.Continue reading on Medium »
Growth in new categories is a great opportunity, but there are also many uncertainties. In established markets with known patterns and competition, things move predictably.In emerg...
A few years ago, I sat across from a founder who was trying to save his company. He had done everything right, at least on paper. Top university. Ex–big tech operator. Raised a res...
The goal of marketing is to make more money than you spend. That may seem like a simple statement, but it’s actually not so simple to achieve! There are many different models for h...
Last week, I faced a harsh reality that many AI-enabled builders are about to face.Vibe coding can be excellent for creating an MVP and beta testing an idea. It can get you shocki...
Figma's first sales hire breaks down the no-discount rule, the Adobe deal collapse, and what it actually took to scale from $2M ARR to IPO. The post How Figma Scaled From $2M to IP...
No one comes into a sales conversation without first asking an AI. The buyer journey has changed. Lena Waters, marketing leader behind DocuSign’s IPO, Grammarly & Notion, joine...
For founders and investors, Anthropic's new offering signals that the AI platform wars are expanding downmarket and that the next major battleground for user acquisition isn't the...
At least 30 former employees have launched their own ventures since leaving fintech company Ramp.
Here's how to identify truly disruptive companies by spotting real innovation, category creation and scalable economics that drive outsized returns.
Their pitch has won over Alix Earle—and they haven’t even graduated yet.
Picture Kevin. It’s 2014, and on Kickstarter he has just backed the Coolest Cooler, a portable cooler with a built-in blender, a Bluetooth speaker, and a USB charger. Finally, an i...
Before adding variety, founders need to confront whether their core product has truly built demand—or just shelf space.
"We launched 2.5 months ago, and right now, we have $300,000 in ARR."
The companies at the frontier of artificial intelligence (AI) are reaching scale at speeds that have no precedent in the history of venture-backed technology. Anthropic reached $1...
Paying customers are the key to scaling transformative technologies.
Codie Sanchez told us to buy boring businesses. With her new platform, she’s making it easier than ever to do just that.
Robert Davari, CEO and co-founder of Tixr, shares how startups can go up against major players in any industry.
Flutter Entertainment has confirmed it is already making money from prediction markets as a market maker rather than a platform operator. That positioning separates it from the ret...
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