Social Media Ideas for Food & Beverage Marketing

National Restaurant Association: Beverages give brands daypart, sales boost

Essential FMCG Marketing Campaigns and Strategies: Boost Sales & Loyalty

We live in a world where consumer preferences shift as quickly as trends on social media, where brand loyalty is hard-won and easily lost, and where every click, like, and share co...

Fast Food Marketing Strategies to Grow Restaurant Brands

Do you ever wonder how your favorite fast food restaurant manages to stay ahead in the fierce competition, constantly tempting your taste buds and making your tummy rumble with its...

Alamance Foods Launches AFI Labs to Accelerate Food and Beverage Innovation from Concept to Commercialization

The NRN editorial department was not involved in the creation of this content.

Navigating Sustainability in the Food and Beverage Industry

Sustainability is a key issue in the food and beverage industry, with consumers increasingly focused on production methods, company sustainability efforts, and packaging types. For...

How to Start a Functional Beverage Brand: Free FMCG Webinar

Fast Moving Consumer Goods, Inc. Launches the CPG Brand Builder Series, a Free 12-Week Program for Beverage Founders, Investors, and Brand Managers Nationwide

How to Start a Functional Beverage Brand: Free FMCG Webinar

Fast Moving Consumer Goods, Inc. Launches the CPG Brand Builder Series on July 23, 2026, a Free 12-Week Program for Beverage Founders, Investors, and Brand Managers Nationwide

Unstoppable Reach: Inside Monster Energy Marketing Campaigns that Conquered the Market

Monster Energy campaigns hit a bit differently. You’ve probably had a moment where you watched a Monster Energy video, a trophy truck ripping through a Mexican coastal town, a Moto...

How 6 big beverage brands are embracing functional ingredients

Established brands are looking to stand out in a crowded sector by identifying white spaces and introducing new-to-category innovations.

Athletic Brewing appoints new CMO amid marketing push

The appointment comes as the brand continues to invest heavily in sports sponsorships and is doubling down on its national media spend.

How TikTok Shop is changing innovation for food and beverage brands

Big companies, including PepsiCo and Mars, are using the app’s e-commerce feature to drive sales and inform new products, according to the platform’s head of food.

Target Is Leaning Into Food And Beverage, Giving Emerging Brands A Retail Platform Like Never Before

Here are some of Target's newest products entering the mass retailer

In the Market: A look at Fever-Tree's acceleration as it tours the U.S.

Our “In the Market” series explores how we bring our brands to life in our local markets, closest to our customers and consumers. This edition highlights an experiential campaign t...

The beverages that scored in the World Cup

Premixed cocktails and nonalcoholic beverages are seeing double-digit percentage sales increases, while domestic beer is facing only a moderate boost.

Should grocers try reclassifying their beverage aisles?

Shoppers’ desire for drinks that match specific needs is reshaping the category, FMI found.

The biggest food M&A deals of 2026 so far

Companies focused on clean-label ingredients and high-protein made up the bulk of acquisition activity as big brands strategically capitalize on new trends.

Marketing Vanguard at Cannes: Why Joy Makes Better Marketing ft. Todd Kaplan of Kraft Heinz

How Kraft Heinz turns culture into brand momentum.

Leftovers: C4 splashes into sparkling protein | Minute Maid Spiked expands into hard iced tea

The energy drink brand's launch is part of a move into non-caffeinated functional beverages, while Mexico juice giant Jumex enters protein shakes.

Purely Elizabeth lampoons protein-maxxing for major product launch

An effort promoting Protein Ancient Grain Granola is the brand’s first work with Wpromote x Giant Spoon since naming the shop media AOR in April.

Affordability Marketing is Not for All Brands

This week, we’re diving into the dos and don’ts of affordability marketing. It’s not for all brands, but some have figured out the ways to keep customers with long-term strategies,...

Kraft Heinz, Disney enter long-term strategic marketing partnership

The partnership spans marketing campaigns, digital content and other branded opportunities across Disney’s media outlets, cruise line, parks and events.

The Key Role of Food and Beverage in Luxury Hotels – Focus on Italy

HVS Southern Europe analyzes how F&B drives revenue and brand value in Italy's luxury hotel sector, with case studies from Rome Cavalieri, Da Vittorio, and others showing F&amp...

Not All Food & Beverage ERPs Are Created Equal: A Report by Frost & Sullivan

Sponsored by Aptean When executives evaluate software for food and beverage, the stakes go well beyond the feature checklist. The right ERP platform determines how quickly you resp...

Big Food fills up on DTC sales

While sales directly from brands' digital platforms are unlikely to ever top brick-and-mortar, they allow food manufacturers to connect with consumers and test new products.