Social Media Ideas for Fmcg Marketing

Fast Moving Consumer Goods, Inc. (GGII) Launches Weekly Webinar for Investors and Consumer Goods Professionals Amid Rapi...

Have an idea! Launch your CPG brand in 90 Days! Free Webinar hosted by Sandro Piancone and Jorge Olson.

Quick commerce reshapes FMCG strategy as companies bet on premium products

What began as a channel for testing new products is now influencing boardroom decisions on portfolio mix, premiumisation, pack sizes and product innovation.

Why FMCG giants buy D2C brands

Quick commerce, capital scarcity and the race for digital consumers are leading to an unprecedented wave of consolidation

3 FMCG Stocks with Gross Margins Above 50% That Investors Should Watch

Synopsis: Pricing power is one of the biggest competitive advantages in the FMCG sector. Companies with high gross margins can better absorb inflation, invest in innovation, and ge...

SAMUH targets Rs 1,000 Cr FMCG business

Rozana-backed FMCG brand SAMUH has announced plans to build a Rs 1,000-crore consumer goods business after achieving an annualised revenue run rate of nearly Rs 100 crore within ju...

FMCG firms optimistic on demand outlook; expect easing input costs to support margins

Companies like Dabur India, Godrej Consumer Products Ltd (GCPL) and Marico have reported strong business momentum in the June quarter and are optimistic over consumption trends

#BTSustainabilityAwards LIVE: The Organic Shift - How Conscious Consumers Reshape The FMCG Market

Rising consumer awareness around health and wellness is driving a massive surge in clean-label, sustainably packaged products across India. At the event Business Today India’s Most...

The algorithmic realignment of global FMCG strategy: How agentic AI is rewriting the cola wars

The integration of artificial intelligence within digital marketing is rapidly moving beyond simple operational automation and entering the realm of high-level strategic intelligen...

Fast Moving Consumer Goods Launches Weekly Webinar for Emerging Spirit Brands Seeking Nationwide Distribution and Direct...

Fast Moving Consumer Goods, Inc. (GGII) today announced a special edition of its weekly live webinar series focused on helping founders and CEOs of emerging spirit brands navigate...

How to Start a Beverage Company: Fast Moving Consumer Goods Launches Weekly Webinar for Founders, Investors, and CPG Pro...

Reliance targets multifold FMCG growth by 2030 through acquisitions, expansion

Reliance aims for significant FMCG growth by 2030 through acquisitions and global expansion, targeting leadership in consumer products.

'Give us margin support or risk rural stockouts': Distributors warn India's FMCG giants 

According to the federation's internal assessment, logistics, basic manpower, and secondary transportation alone swallow up to ₹57 out of every ₹100 before warehousing overheads, b...

What You Can See From Coca-Cola Marketing Strategy & Campaigns

Coca-Cola has hit it out of the park when it comes to digital marketing, crafting campaigns that just stick in your mind. Coke and happiness go hand in hand. In Mandarin, Coca-Cola...

FMCG distributors issue nationwide ultimatum over shrinking margins

India s massive Fast Moving Consumer Goods FMCG supply chain may face an unprecedented crisis as the All India Consumer Products Distributors Federation AICPDF has issued a nationw...

4 Packaging Stocks Powering FMCG Giants Like Colgate And Nestle

Synopsis: With India’s packaging industry on course to cross $85 billion by 2030, four listed companies manufacturing everything from laminated toothpaste tubes and flexible films...

India’s premium RTD story is no longer a metro phenomenon

India’s premium ready-to-drink market is expanding into Tier-2 and Tier-3 cities, driven by rising incomes and changing consumer preferences, reshaping the FMCG landscape

Beauty becomes the crown jewel of D2C deals as FMCG giants chase premium growth

Nearly 60 per cent of FMCG companies’ D2C acquisitions over the past five years have been in the personal care segment, says Crisil Ratings

4 Nifty FMCG stocks to buy after 32% selloff: What past 4 big falls since 2004 hint at

Emkay said the recent index low was formed on March 26, in line with the sector’s seasonal pattern, under which seven of the last eight major bottoms have occurred in February or M...

Nescafé Marketing Strategy & Campaigns Branded Instant Coffee as Premium

If you’re a coffee lover, you’ve probably savored a cup of Nescafe at some point in your life. With its rich history and an array of coffee offerings, Nescafe has become a househol...

No sweat: How Unilever kept its brands fresh on consumers’ minds during World Cup

With 35 brands and 120 markets, the CPG conglomerate is taking advantage of the global stage.

Packaging Stock Powering Everyday Products Across India’s Leading Consumer Brands

Synopsis: From toothpaste boxes to pharma blister packs, one packaging major touches almost every shelf in Indian retail. Its story is quietly tied to India’s consumption boom, wit...

Fast Moving Consumer Goods, Inc. Welcomes Calmara, a New Functional Wellness Beverage, to Its CPG Incubator

Fast Moving Consumer Goods, Inc. expands its national CPG incubator with Calmara Beverage Company, bringing a physician-founded functional wellness beverage inspired by focus, clar...

ITC, HUL among 10 FMCG stocks that have tumbled up to 31% in 2026. How many do you have?

FMCG stocks remained under pressure in 2026, with the sector index declining 10% year-to-date amid geopolitical disruptions and inflationary pressures. Most major names, including...

Nestle Marketing Strategy: How the Brand Mastered Global Campaigns

Nestle’s marketing strategy complements its tagline, “Good Food, Good Life,” with campaigns that convert.  From Nestle’s social media strategy to its in-store promotional banners,...